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In-App Purchasing Power Coming To Facebook, Twitter

July 18, 2014/by Sarah Skates

Twitter and Facebook are making moves so that users can make purchases without leaving their respective sites or apps.
Twitter is acquiring CardSpring, a payments infrastructure company. Twitter already offers users the ability to claim deals, and add items to an online shopping cart directly from a Tweet.
Facebook is testing a new feature to help businesses drive sales through the News Feed and on Pages. With this feature, people on desktop or mobile can click the “Buy” call-to-action button on ads and Page posts to purchase a product directly from a business, without leaving Facebook.FB buy button

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Sarah Skates
Sarah Skates
Sarah Skates has been a writer and editor in the music business since 2004. She is a longtime contributor to MusicRow.
Sarah Skates
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https://music-row-website-assets.s3.amazonaws.com/wp-content/uploads/2014/07/10180121/FB-buy-button.jpg 616 421 Sarah Skates https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Sarah Skates2014-07-18 09:52:062014-07-18 09:52:06In-App Purchasing Power Coming To Facebook, Twitter
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