Red Bow Adds SE Regional Lauren Helms

Red Bow Records has announced the addition of Lauren Helms as Director of Regional Promotion, Southeast, effective immediately. She most recently served as Account Executive for Sinclair Broadcast Group in Nashville. Prior to that, Helms served as Account Executive for Cumulus Media.
Helms will report directly to Shelley Hargis, National Director of Promotion, and Reneé Leymon, VP of Promotion for Red Bow. “Lauren’s extensive sales background and passion for our format is very impressive…I know she will do a great job for her stations!” said Leymon.
Additionally, Helms was named a “2012 Leader In Existing Business Growth” for WSM radio, “2011 Leader Of New Business” for the Nashville market and received the “2010 Cumulus Sales Rookie of the Year” award.
“I am so thrilled to join the Red Bow team,” said Helms. “Ever since moving to Nashville, I have dreamed of working in country music, and I have admired BBR Music Group for years. Country music is my passion, and I am blessed to be joining the BBR Music Group family, work alongside incredible artists and contribute to a thriving label!”
Helms can be reached at lauren@redbowrecords.com.