Eventful Launches Nashville Post

Ryan Bitzer

Web site Eventful has established a Nashville office to be headed by Ryan Bitzer as Director of Tour Marketing.

Bitzer previously helped launch and run the Nashville division of Sparkart Group, Inc., a digital agency that specializes in online entertainment marketing. Prior to that he was Chief Strategy Officer at RPM Management, overseeing the web presence, marketing and brand partnerships for Tim McGraw and Julianne Hough.

With 20 million users, Eventful is a digital media company that connects fans with live music and local events. It drives event attendance through a blend of social media, and direct marketing campaigns.

Eventful’s unique Demand it!™ feature is used by over 100,000 performers to engage fans to “demand” a show, thereby optimizing tour routing.

“I’m incredibly excited to be establishing a formal presence for Eventful in the Nashville market,” said Bitzer. “The live music industry is currently at an inflection point and it’s critical that a company offering unique and impactful tour marketing solutions to artists is firmly integrated into the Nashville music community.”

Bitzer can be reached at [email protected] and (615) 967-7010.

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Category: Featured, Sales/Marketing, Touring

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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.

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