• ABOUT
    • Contact
    • The Team
    • FAQ
    • Use & Privacy Policy
  • ADVERTISE
  • JOB LISTINGS
MusicRow.com
  • CALENDARS
    • Album Releases
    • Single Releases
    • Industry Events
  • EVENTS
  • OBITS
  • REVIEWS
  • ROWFAX
  • CHARTS
    • CountryBreakout Radio Chart
      • Current CountryBreakout Chart
      • CountryBreakout Archives
    • No. 1 Challenge Coin
    • Top Songwriter Chart
      • Current Top Songwriter Chart
      • Top Songwriter Chart Archive
  • NEWSLETTER
  • SIGN UP
  • STORE
  • Search
  • Menu

ZBB Secures Ram Trucks Partnership

April 19, 2010/0 Comments/in Featured, Sales/Marketing /by Sarah Skates

ZBB missed last night's ACM Awards because they are overseas on a USO tour. Pictured playing for soldiers at Camp Buehring in Kuwait on April 14, 2010. USO photo by Erick Anderson

A new partnership between Zac Brown Band and Ram Truck Brand will offer free music to fans and boost the morale of U.S. soldiers. Starting in May, the nationwide “Letters for Lyrics” campaign will give participants who write a letter to a U.S. soldier a compilation CD titled, “Breaking Southern Ground,” featuring three new ZBB songs, and tracks from Brown’s Southern Ground Records artists Sonia Leigh, Nic Cowan and Levi Lowrey. The goal is to send 1 million letters, in exchange for 1 million CDs.

Viewers will be able to see behind-the-scene footage taped by the band as they document their current visit to U.S. soldiers stationed in the Persian Gulf. Documentary-style segments and concert footage will premiere on RamTrucks.com.

An exclusive live version of the band’s latest single, “Free,” will also be available for download for the first 100,000 fans, only at the RamTrucks.com. For each download, Ram will make a donation to a designated charity on behalf of the brand and Zac Brown Band.

The Ram Truck Brand also joined with the Academy of Country Music to sponsor the first-ever text-to-vote initiative for last night’s fan-voted Entertainer of the Year award.

At Camp Buehring in Kuwait on April 14, 2010. USO photo by Erick Anderson

  • Author
  • Recent Posts
Sarah Skates
Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.
Latest posts by Sarah Skates (see all)
  • Carrie Underwood’s ‘My Gift’ Continues Reign Atop Charts - December 16, 2020
  • Bruce Kalmick’s WHY&HOW Staffs Up - December 16, 2020
  • ‘Opry Live’ Notches No. 1 on Year-End Livestreamers Chart - December 16, 2020
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share by Mail
https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png 0 0 Sarah Skates https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Sarah Skates2010-04-19 13:33:492010-04-19 13:33:49ZBB Secures Ram Trucks Partnership
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply Cancel reply

You must be logged in to post a comment.

RECENT NEWS

  • Willie Nelson Announced As Keynote For SXSW Online January 13, 2021
  • Off The Record: Show Me The Receipts! January 13, 2021
  • Visionary Media Group Signs Clayton Anderson [Exclusive] January 13, 2021
  • Phil Vassar’s ‘Songs From The Cellar’ Returns For Season Three This Spring January 13, 2021
  • CMT To Premiere ‘Skyville Live’ Specials With Kris Kristofferson And More January 13, 2021
  • Roadie Teams With Crew Nation To Aid Crew Members Impacted By Pandemic January 13, 2021
  • Third Man Records Announces New Jack White Vault Package Project January 13, 2021
  • BREAKING: Warner Music Nashville Promotes Five, Names Danny Bess CFO January 13, 2021
  • Zac Brown Band’s John Driskill Hopkins Steps Out With New Solo Album January 13, 2021
  • RIAA Announces Class Of 2020 First-Time Gold & Platinum Award Recipients January 13, 2021
  • John Loar Leads Charge To Bring Sports Entertainment District to Music City [Interview] January 13, 2021
  • Jamey Johnson and Randy Houser Launch Country Cadillac Tour January 13, 2021
  • Warner Music Nashville’s Tom Starr Passes January 12, 2021
  • IBMA’s 2020 Bluegrass Music Awards To Air On Circle TV January 12, 2021
  • Recording Academy Releases Statement on Recent National Events January 12, 2021

Likes us on Facebook

Recently on Twitter

Tweets by MusicRow
© 2020 Music Row Enterprises, LLC – All rights reserved.
  • Facebook
  • Twitter
  • Instagram
Scroll to top