Wynonna, Taylor Swift, Colt Ford Partner With Big Brands

Wynonna Judd is releasing a new album through Cracker Barrel Old Country Store® to support the Wounded Warrior Project. The Curb Records artist will release Love Heals, a collection of hit singles and three other previously unavailable tracks. The new CD is available for pre-order and will arrive in all Cracker Barrel locations on May 24th.

Cracker Barrel will donate a portion of the proceeds from the sale of every Love Heals CD to the Wounded Warrior Project which assists wounded service men and women and their families.

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Sony Electronics has teamed up with Taylor Swift to promote its latest Cyber-shot® digital cameras in an integrated marketing campaign. The ads with Swift focus on the camera’s sleek style and iSweep Panorama feature that captures shots in an easy “press and sweep” motion.

Primetime advertising spots featuring Swift discovering that she can capture the breadth of her audience with the camera are airing on NBC, FOX and CW, accompanied by digital and print ads carried out through June.

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Average Joes Entertainment and Zaxby’s have partnered to offer Colt Ford fans the opportunity to get a free Zax Meal Deal when they purchase a copy of Ford’s latest album, Chicken And Biscuits.

The first 50,000 copies of the album shipped to retail included an offer of a free Zaxby’s Meal Deal upon joining the chicken establishment’s email club.

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Category: Artist, Featured, Sales/Marketing

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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.

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