CMA Music Fest Special Wins Ratings

martina

Martina McBride was one of the numerous performers on last night's show.

CMA Music Festival: Country’s Night to Rock won last night’s (8/31) ratings for ABC with 7.8 million viewers according to Zap2It.com. It came in first at both the 8 and 9 PM/ET slots, and second at 10 PM.

Year-to-year ABC’s CMA Music Festival special posted huge increases, jumping by +2.5 million viewers and by +43% over its year-ago telecast (on Monday 9/8/08). In fact the show generated its biggest audience in four years and tallied its highest Adult 18-49 rating in three years.

ABC had 7.8 million viewers and a 5.0 rating/8 share. Next in line for the night was CBS (6.9 million, 4.6/8), followed by NBC (5.6 million, 3.8/6), FOX (4.1 million, 2.7/4), and The CW (1.4 million viewers, 1.0/2).

The program was up against repeats on all the other networks. On CBS it was How I Met Your Mother, Two and a Half Men, The Big Bang Theory, and CSI: Miami. NBC was showing reruns of Law & Order: Criminal Intent and Dateline NBC. FOX had repeats of House and Lie to Me, while CW showed One Tree Hill, and Gossip Girl.

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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.

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