In a unique promotion, Rascal Flatts used a text message to alert fans this afternoon about its new album. Those who sent a text message to a number provided by the band received a text reply, stating that the new album will be called Unstoppable, and will be released April 7 by Lyric Street. The band is also holding a contest to design the project’s cover art in conjunction with tonight’s (1/7) People’s Choice Awards at http://www.pcavote.com.
Category: Artist, Featured, Sales/Marketing
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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.View Author Profile
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