The Recording Artists’ Coalition (RAC) will soon become part of The Recording Academy’s “GRAMMYs on the Hill” initiative. Because both organizations have similar missions and focus on advancing the rights of music creators, they have been working together for years.
The alliance will be effective immediately to coincide with the beginning of the 111th Congress and the Obama administration. The first objective of the GRAMMYs on the Hill/RAC program will be to educate new and returning policy makers about issues facing music creators and the need to ensure their fair compensation.
On behalf of its membership of more than 150 recording artists, RAC has addressed issues such as artist contract reform, media consolidation and artist compensation. Longtime RAC proponents Irving Azoff and Simon Renshaw will serve as advisors to The Academy’s RAC program. Former RAC National Director Rebecca Greenberg has moved to a senior position reporting to Azoff at Ticketmaster Entertainment and Front Line Management.