Sony Music Nashville Restructures Promotion And Marketing Teams

Pictured (Clockwise from top left): Bob Foglia, Josh Easler, Lauren Thomas, Lyssa Wheaton

Sony Music Nashville has restructured its promotion and marketing staff and their related functions.

“We are pleased to announce a number of new appointments and positions in our promotion and marketing areas,” said Sony Music Nashville Chairman & CEO Randy Goodman. “We believe these changes further solidify our team and allow us to better serve our artists.”

Under the new alignment, the following roles are announced for the Promotion team reporting to Steve Hodges, Executive Vice President, Promotion & Artist Development:

Josh Easler is named VP, Promotion, Arista Nashville. Previously, Director, National Promotion, RCA Nashville, Easler will be responsible for the development, implementation and supervision of the strategic and tactical radio promotional plans for artists on the Arista Nashville roster.

Lauren Thomas is named to the newly created position of Director, National Promotion, Sony Music Nashville. Thomas, who previously held the post of Manager, Regional Promotion, Arista Nashville, will work directly with the promotion staffs of all three imprints–Arista, Columbia and RCA Nashville. In tandem with Hodges and those at the helm of the three label promotion teams, she will focus on national strategies to achieve Sony Music Nashville’s airplay goals.

Keith Gale continues to serve as Senior Vice President, Promotion, RCA Nashville.

Hodges will lead the Columbia Nashville promotion team until a new VP is announced.

In addition, the following newly-created positions have been announced for the Marketing team reporting to Paul Barnabee, Senior Vice President of Marketing, Sony Music Nashville.

Bob Foglia is named Manager, Strategic Marketing, Sony Music Nashville. In this new role, Foglia will focus on strategic partnerships and brand development for the label group and its roster.

Lyssa Wheaton is named Manager, Marketing, Sony Music Nashville. Wheaton will oversee all media and marketing events planning and serve as the label group’s point person for international media and marketing efforts.

In December, Barnabee announced an additional new marketing post, Vice President, Digital Strategy, Sony Music Nashville. Sarah Westbrook was promoted to that position.

As part of the restructuring, among the exiting staff are: Arista/VP Promotion Lesly Simon; Columbia Nashville VP/Promotion Norbert Nix; Arista Dir./National Promotion Andy Elliott; Columbia Dir./National Promotion RJ Meacham; and Director, Media Content Chris Melancon.