BMLG’s Erik Powell Promoted to National Director of Radio Promotion

Big Machine Label Group has promoted Erik Powell to National Director of Radio Promotion for the Big Machine Records imprint, effective immediately. Powell has been with Big Machine Records for nine of the company’s 10-year history.

His accolades include launching Taylor Swift to superstar status and earning dozens of No. 1 radio hits for artists such as Swift, Tim McGraw and Rascal Flatts.

Powell has twice earned the prestigious title of “Regional of the Year” by Country Radio Seminar.

“Erik is a 24/7 Machinist,” said Big Machine Records SVP Promotion Jack Purcell. “He consistently delivers. I’m thrilled to see this new position become a reality.”

“The Big Machine family has become my family,” said Powell. “I’m thrilled and grateful for Scott and Jack’s support and the faith they have in me. 2016 is going to be another big year for our artists and their music. I can’t wait to share it with our friends at country radio!”