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Live Nation Launches New Country Festival in Las Vegas

July 17, 2014/by Sarah Skates

route 91 harvestLive Nation and MGM Resorts International are launching a new Country music festival this fall in Las Vegas. The Route 91 Harvest festival will be Oct. 3-5 at The Lot across from Luxor Hotel & Casino. Set to perform are Jason Aldean, Miranda Lambert, Blake Shelton, Dierks Bentley, Brantley Gilbert, Tyler Farr, Dwight Yoakam, Randy Houser, Dustin Lynch, Neal McCoy, Dan + Shay, Josh Thompson, Sam Hunt, Ashley Monroe, Lindsay Ell, Dee Jay Silver and Nashville stars Charles Esten and Clare Bowen.
Live Nation, creators of premier country music festivals Watershed and Faster Horses, will offer plenty of VIP upgrade options for Route 91 Harvest, including exclusive bar access, elevated stage views, lounge seating and massage services.
“Las Vegas and country music are synonymous with over the top events, and we know that Route 91 Harvest will deliver the latest, greatest experience for fans from all over the world,” said Brian O’Connell, Live Nation President of Country Touring. “After launching Watershed and Faster Horses, this festival is the next step in the evolution of Live Nation’s fan and artist friendly festival family. We’re thrilled to have it land in MGM Resorts International’s newest venue, The Lot.”
Chris Baldizan, senior vice president of entertainment for MGM Resorts International, said, “It’s exciting to see the Route 91 Harvest Festival come to fruition. With an amazing line-up of talent over three days, our guests will experience country music at a unique, one-of-a-kind venue right on the world-famous Las Vegas Strip. It’s great to have a partner like Live Nation who shares our passion and vision for entertainment.”
The festival takes its name from the iconic Las Vegas Boulevard.
Three-day passes start at $169 and go on sale Friday, Aug. 1 at 10 a.m. PST. Details at www.rt91harvest.com.

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Sarah Skates
Sarah Skates
Sarah Skates has been a writer and editor in the music business since 2004. She is a longtime contributor to MusicRow.
Sarah Skates
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