Southern Ground Artists/Atlantic Records is building an in-house radio promotion team headed by Jeff Solima to work Zac Brown Band and the label’s other artists. Solima will work in conjunction with the rpmentertainment promotion staff headed by Sr. VP April Rider and VP of Promotion Jack Christopher. Also at RPME, Rocco Cosco serves as National Director of Promotion.
Solima, Christopher and Cosco were part of the team that previously logged nine consecutive No. 1 Zac Brown Band singles while working at Bigger Picture Group.
Going forward, Zac Brown’s Southern Ground Artists label will be hiring additional promotion executives to support ZBB, as well as Southern Ground Artists Sonia Leigh and Blackberry Smoke.
The team is working ZBB’s current single, “The Wind,” the lead track from the July 10 release, Uncaged.