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Justin Moore Reels In Sales

June 29, 2011/in Featured, Sales/Marketing /by Sarah Skates

Justin Moore fishing for album sales in Central Park.


Album Sales
Justin Moore’s sophomore effort debuted at the top of the Country album charts this week moving 65K units, which also brought him in at No. 5 on the all-genre chart [Soundscan].
Outlaws Like Me was propelled by hit single “If Heaven Wasn’t So Far Away,” and a launch event where the Valory artist held a six-hour media fest from a bass boat in the Central Park lake.
Thirty-four percent of Moore’s sales were digital downloads, while fellow new country releases from Corey Smith and Cody Canada & the Departed reaped almost 50 percent digital.
Canada, previously of Cross Canadian Ragweed, sold a total of 7.8K units, and the debut from Average Joe’s artist Smith moved 4.8K.
Outside the Country front, Jill Scott and Bon Iver had big debuts, with 135K and 104K, respectively.
Digital Tracks
On the singles front, Jason Aldean and Blake Shelton are ruling the roost. Aldean’s “Dirt Road Anthem” rap has reacted with fans to the tune of 1.11 million paid downloads. This is the combined tally from both his solo, and Ludacris-duet versions.
Shelton’s performance of “Honey Bee” on The Voice made fans buzz over to their computers, equaling a 35 percent bump from the week before. This additional 110K units brings the song’s RTD total to 938K.
2011 Sales Status

As we near next week’s mid-point for 2011, Country music is down 2.6% YTD, while all-genre album sales are up a tiny .4%. Overall digital track sales continue to climb, and are up 10% YTD.

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Sarah Skates
Sarah Skates has been a writer and editor in the music business since 2004. She is a longtime contributor to MusicRow.
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