WME’s Shannon Saunders Talks C2C 2022 & The Return Of International Touring [Interview]

Shannon Saunders. Photo: Courtesy of WME

C2C: Country to Country is Europe’s biggest country music festival, created by AEG Europe and SJM Concerts in association with the Country Music Association. Each March, country music artists from Nashville, the United Kingdom, and Europe come together in London, Glasgow and Dublin for three days of the best in country music and programming.

After having to cancel the past two years of events due to the COVID-19 pandemic, C2C will make its triumphant return for its eighth year this week (March 11 – 13).

This year’s festival will include performances from some of country music’s biggest and fastest-rising superstars, such as Ashley McBryde, Hailey Whitters, Russell Dickerson, Priscilla Block, Tenille Townes, Brett Young, Breland, Callista Clark, Tenille Arts, Caitlyn Smith, Tiera Kennedy, Morgan Wade, Scotty McCreery, Kip Moore, Flatland Cavalry, and many more.

At the top of the bill for the 2022 C2C festival are Darius Rucker, Miranda Lambert, and Luke Combs, the latter two of which are represented by WME.

MusicRow recently spoke with Shannon Saunders, an agent in WME’s Nashville office with a focus on booking international acts, about what goes in to picking the best artists for an event like C2C, the influence of Nashville artists overseas, and the return to touring in country music.

MusicRow: What is your role at WME?

I have been with WME for over 10 years now, and have worked in various places booking for domestic territories, including fairs and festivals all across the U.S. Most recently I’ve moved into the international territory where I focus on growing our international touring opportunities for our Nashville roster.

What is the importance of a festival like C2C? Why is connecting Nashville artists such a vital piece of it?

C2C has been going on for quite a few years, much longer than I have been working with it directly. It’s always been a great event that introduces new country artists to the UK and Irish marketplace, and most recently even into Germany and the Netherlands. It’s one of our marquee events of the year, and I know that everyone is really looking forward to getting back there.

C2C has really created a wonderful community and culture around it where fans get together and look forward to discovering new artists. You find a lot of artist discovery with the different festival stages during the day, specifically around London. You also get to watch acts like Ashley McBryde, who started on a Spotlight Stage and has continued [to become] a big, main stage act as well.

It’s predominantly [American artists] that are coming over, but there are domestic country music artists that are on the festival as well. For instance, we represent Essex County, who is a part of the festival this year. They are based in the UK and are local to that market. There are many others on the bill as well, so it’s definitely a mix of [American] and local acts.

WME acts Luke Combs and Miranda Lambert are two of the three headliners for C2C this year. What goes into finding the perfect act for an event like this?

Luke Combs, Miranda Lambert

We’re always looking for talent that’s never been overseas before or acts that have put in the work and continue to grow a strong and loyal fanbase in Europe. You have definitely seen that with Luke Combs, who is a strong act there. He started touring really small and has grown all the way up into a major headliner in Europe.

We’ve got acts of all kinds all over [the world]. WME has 18 acts booked from our roster on this 2022 festival that range from big, marquee headliners all the way down to acts that are going over for the very first time and will be introduced as a new artist in Europe.

The 2020 and 2021 editions of C2C were cancelled because of COVID. With that in mind, what will this year’s show be like?

I’m really looking forward to the 2022 festival. I highly anticipate it to be a very large celebration of the comeback of country touring overall, and the excitement of everyone getting together with that community and getting to watch some amazing talent. The lineup this year is truly incredible. It’s very diverse and it’s a great cross section of everything that country music has to offer and all of the many different sounds that live within that genre.

I think C2C is going to be the kickoff of a lot more international country touring for the rest of this year and into 2023. I’m really looking forward to a lot of the things that we have in the pipeline. We have quite a few tours already announced through 2022 with Brad Paisley, Scotty McCreery, Morgan Evans, and The Cadillac Three.

There will be more that will continue to be announced over the next few months, so this is just the beginning of country touring coming back. I’m really looking forward to having a robust touring season in the year to come.

Kelsea Ballerini’s ‘Half Of My Hometown’ Becomes Seventh Chart-Topper

Kelsea Ballerini, Kenny Chesney

Kelsea Ballerini has landed her seventh No. 1 atop the Billboard and Mediabase Country Airplay charts with her Gold-certified single “Half Of My Hometown,” featuring fellow East Tennessee native Kenny Chesney.

The song is also a milestone for Chesney as it marks his 35th No. 1, extending his record of the most No. 1s on the Country Singles chart. In addition to topping the charts, “Half Of My Hometown” is also approaching 200 million streams.

The track went No. 1 on the MusicRow CountryBreakout Radio Chart on Jan. 7, 2022, and celebrated two wins at the 2021 CMA Awards for Musical Event of the Year and Music Video of the Year.

“Sometimes leaving is the only way you understand the importance of where you’re from. Leaving Knoxville at 15 to go chase my dreams was the hardest and best decision I’ve ever made. I love every single person who is a part of ‘Half Of My Hometown,’” shares Ballerini. “Kenny Chesney showed up in every way for this song and has become such a friend and brother through it. Thank you, country radio; thank you, Black River Entertainment and thank you to the cheerleading coach who didn’t let me on the team, because I would have never picked up the guitar and gotten here.”

“When Kelsea texted, I wanted to hear the kind of song a girl from back home would write,” Chesney adds. “And it was even better than I’d thought, and my expectations were pretty high. Kelsea’s song is everything about leaving where we’re from is: how hard to leave a place that is everything you are, how badly the need to be a singer or a writer of songs can be. She nailed it, and I was honored to be a part of it.”

“Half Of My Hometown” is the fourth single off of Ballerini’s self-titled third full-length studio album Kelsea and was recently certified Gold, marking the seventh RIAA Gold and Platinum certification from the project. The achievement is the latest success for Ballerini, who performed “Big Dreams And Faded Jeans” on stage with Dolly Parton last night (March 7) during the 57th Annual ACM Awards.

Industry Ink: Jon Pardi, Cody Johnson, Hangover Fest, Tyler Rich

Jon Pardi Sets 2022 Attendance Record With His RodeoHouston Debut

Jon Pardi. Photo: Tyler Leaman

Jon Pardi sold out the famed RodeoHouston for his debut appearance on Saturday night (March 5). The CMA and ACM award-winner sold 72,859 tickets, marking the highest paid attendance so far of 2022.

Pardi, who was slated to perform at the rodeo in 2020, was finally able to make his debut on the rotating stage. “It only took us two years, but we finally made it,” Pardi told the crowd.

His “Ain’t Always the Cowboy Tour” will kick off on July 14 in Irving, Texas, and will wrap up with a Nashville show on Oct. 1 at Ascend Amphitheater.

 

Cody Johnson Joins Class Of 2022 Inductees To The Texas Cowboy Hall Of Fame

Cody Johnson. Photo: Courtesy of Schmidt Relations

Platinum recording artist Cody Johnson has been inducted into The Texas Cowboy Hall of Fame’s Class of 2022 with the Spirit of Texas Award. Other Class of 2022 honorees included Patti Colbert, Wilson Franklin, Scharbauer Cattle Company, and Dr. Charles “Bud” Townsend.

The induction came just days after Johnson sold out opening night of RodeoHouston, becoming only the third performer in its 90-year history to do so.

 

Inaugural Hangover Fest Celebrates Sold Out Show, $57,000 Raised

Pictured (L-R): Jordan Davis, Lainey Wilson, Molson Coors’ Pete Coors, The Morning Hangover Founder & Publisher Kurt Bardella, ACM Lifting Lives Executive Director Lyndsay Cruz, comedian Dusty Slay. Photo: Bryan Steffy

The Morning Hangover, a multi-media country music news and entertainment platform, sold out the House of Blues Las Vegas for its first-ever Hangover Fest on Sunday night (March 6).

Benefitting ACM Lifting Lives, the event featured performances from more than a dozen country acts, including Dustin Lynch, Hardy, Jordan Davis, Scotty McCreery, Lainey Wilson, Drew Baldridge, Adam Doleac, Morgan Evans, Caitlyn Smith, Tenille Townes, Lacy Kaye Booth, Hannah Ellis, Jordan Fletcher, Breland, Kat & Alex, Conner Smith, and comedian Dusty Slay.

Molson Coors Board Chairman, Pete Coors, presented a check for $50,000 to ACM Lifting Lives on behalf of presenting sponsor Coors Light. Multi-Platinum entertainer Chris Young also made a surprise appearance and performance before adding a personal donation of $7,000 in celebration of 7 nominations at the 2022 ACM award show.

“The live music experience is the heart-beat of The Morning Hangover,” shares TMH Founder and Publisher Kurt Bardella. “I started The Morning Hangover so that artists I believed in like the ones we had on our stage last night could have a bigger platform to share their songs, stories, and connect directly with the fanbase. The Morning Hangover is about discovery and elevating the new and diverse voices of country music. I am so grateful to everyone who took part of #HangoverFest22 and helped make it such a huge success.”

 

 

Tyler Rich Commemorates Three SiriusXM No. 1s

Pictured (L-R): George Briner (The Valory Music Co.), Neil Vance (Collective Artist Management), Tyler Rich, Ashley Sidoti (The Valory Music Co.) and Chris Palmer (The Valory Music Co.) Photo: Courtesy of The Valory Music Co.

The Valory Music Co. recently surprised Tyler Rich with plaques commemorating his three No. 1 hits on SiriusXM’s The Highway, including “The Difference,” “Leave Her Wild” and “Better Than You’re Used To.”

“What an amazing surprise! It’s been such a fun ride with SiriusXM The Highway, and I’m so proud of these three No. 1s! But none of this is remotely possible without my fans, the listeners, JR Schumann, The Valory Music Co., Neil Vance and my management team,” reflects Rich. “Hope you’re loving my current single ‘A Little Bit Of You’ playing on The Highway right now, and know, a lot more new music is coming.”

Rich will set off on the second leg of his “Two Thousand (More) Miles Tour” beginning this Thursday (March 10) with a headlining show at the Midnight Rodeo in Springfield, Missouri. For a full list of upcoming dates, click here.

The 57th Annual ACM Award Winners [Full List]

The winners have been revealed for the 57th Academy of Country Music Awards.

For the first time ever, Miranda Lambert was named Entertainer of the Year. This win brings her total ACM Awards count to 37, more than any artist in ACM Awards history, and qualifies her for the coveted Triple Crown Award (New Female/Male Artist of the Year, Female/Male Artist of the Year, and Entertainer of the Year).

Carly Pearce earned her first win for ACM Female Artist of the Year and her second win for Music Event of the Year (“Never Wanted To Be That Girl” with Ashley McBryde), bringing her total ACM Awards count to four. Chris Stapleton garnered his third Male Artist of the Year win, and his 13th ACM Award overall.

Old Dominion won for Group of the Year for the fourth time, marking their seventh ACM win overall. Brothers Osborne earned their third win for Duo of the Year, their sixth overall.

Jason Aldean and Carrie Underwood took home Single of the Year for “If I Didn’t Love You.” This is Underwood’s second win in that category and 16th award overall, and Aldean’s second win in that category and 15th overall.

Lainey Wilson (New Female Artist of the Year, Song of the Year for “Things A Man Oughta KNow”), Parker McCollum (New Male Artist of the Year), and Morgan Wallen (Album of the Year for Dangerous: The Double Album) all took home their first ACM Award wins.

Off-camera awards included winners for the Music Event of the Year, Video of the Year, and Songwriter of the Year. Pearce and McBryde were announced as winners of the ACM Award for Music Event of the Year for “Never Wanted To Be That Girl,” produced by Shane McAnally and Josh Osborne. Lambert and Elle King were announced as winners of the ACM Award for Video of the Year for “Drunk (And I Don’t Wanna Go Home)” produced by Angie Lorenz, Wes Edwards, and James Stratakis and directed by Alexa and Stephen Kinigopoulos. Michael Hardy was announced as the ACM Award Songwriter of the Year.

To read a full recap of the 57th Annual ACM Awards, click here.

Winners Below In Red:

Entertainer Of The Year
Eric Church
Luke Combs
Miranda Lambert
Chris Stapleton
Carrie Underwood

Female Artist Of The Year
Gabby Barrett
Miranda Lambert
Ashley McBryde
Maren Morris
Carly Pearce

Male Artist Of The Year
Jimmie Allen
Luke Combs
Thomas Rhett
Chris Stapleton
Morgan Wallen

Duo Of The Year
Brooks & Dunn
Brothers Osborne
Dan + Shay
LOCASH
Maddie & Tae

Group Of The Year
Lady A
Little Big Town
Midland
Old Dominion
The Cadillac Three

New Female Artist Of The Year 
Tenille Arts
Priscilla Block
Lily Rose
Caitlyn Smith
Lainey Wilson

New Male Artist Of The Year 
HARDY
Walker Hayes
Ryan Hurd
Parker McCollum
Elvie Shane

Album Of The Year [Awarded to Artist(s)/Producer(s)/Record Company–Label(s)]
29: Written in Stone – Carly Pearce
Producers: Shane McAnally, Josh Osborne, Jimmy Robbins, Tony Brown
Record Company-Label: Big Machine Records

Country Again: Side A – Thomas Rhett
Producers: Dann Huff, Jesse Frasure, Matt Dragstrem
Record Company-Label: Big Machine Label Group

Dangerous: The Double Album – Morgan Wallen
Producer: Joey Moi, Jacob Durrett, Charlie Handsome, Matt Dragstrem, Dave Cohen
Record Company-Label: Big Loud Records / Republic Records

Famous Friends – Chris Young
Producer: Mark Holman, Corey Crowder, Chris Young, Chris DeStefano
Record Company-Label: RCA Records Nashville

The Marfa Tapes – Jack Ingram, Miranda Lambert, Jon Randall
Producers: Jack Ingram, Miranda Lambert, Jon Randall
Record Company-Label: Vanner Records / RCA Records Nashville

Single Of The Year [Awarded to Artist(s)/Producer(s)/Record Company–Label(s)]
Buy Dirt – Jordan Davis featuring Luke Bryan
Producer: Paul DiGiovanni
Record Company-Label: MCA Nashville

Famous Friends – Chris Young and Kane Brown
Producers: Corey Crowder, Chris Young
Record Company-Label: RCA Records Nashville

Fancy Like – Walker Hayes
Producers: Walker Hayes, Shane McAnally, Joe Thibodeau
Record Company-Label: Monument Records

If I Didn’t Love You – Jason Aldean and Carrie Underwood
Producers: Michael Knox
Record Company-Label: Broken Bow Records; Macon Music, LLC; BBR Music Group, BMG

You Should Probably Leave – Chris Stapleton
Producer: Dave Cobb, Chris Stapleton
Record Company-Label: Mercury Nashville

Song Of The Year [Awarded to Songwriter(s)/Publisher(s)/Artist(s)]
7 Summers – Morgan Wallen
Songwriters: Morgan Wallen, Josh Osborne, Shane McAnally
Publishers: Big Loud Mountain, Bo Wallace Publishing, Smackborne Music, Sony/ATV Accent, Smackstreet Music, Tempo Investments, Warner Geo Met Ric Music

Buy Dirt – Jordan Davis featuring Luke Bryan
Songwriters: Jordan Davis, Jacob Davis, Josh Jenkins, Matt Jenkins
Publishers: Anthem Music Publishing II, Bentprop Pub, Big Blue Nation Music, Combustion Five, Jentown, Jordan Davis Music, Smackwork Music, Smack Blue, Kobalt Music Group Music, Universal Music Corporation, WC Music Corp

Fancy Like – Walker Hayes
Songwriters: Cameron Bartolini, Josh Jenkins, Shane Stevens, Walker Hayes
Publishers: Songs of SMACK, Rarespark Media Group, Smackworks Music, Smack Blue, Kobalt Music Group, Holy Graffiti Music, Purplebeatz, WC Music Corp

Knowing You – Kenny Chesney
Songwriters: Adam James, Brett James, Kat Higgins
Publishers: 3 Ring Circus, BMG Platinum Songs, Pompano Run Music, Songs of Brett, WC Music Corp

Things A Man Oughta Know – Lainey Wilson
Songwriters: Jason Nix, Jonathan Singleton, Lainey Wilson
Publishers: Sony/ATV Accent, Sony/ATV Countryside, Spirit Two Nashville, Super Big Music

Video Of The Year [Awarded to Producer(s)/Director(s)/Artist(s)]
Drunk (And I Don’t Wanna Go Home) – Elle King and Miranda Lambert
Producers: Angie Lorenz, Wes Edwards, James Stratakis
Directors: Alexa Kinigopoulos, Stephen Kinigopoulos

Famous Friends – Chris Young and Kane Brown
Producer: Jennifer Ansell
Director: Peter Zavadil

I Bet You Think About Me (Taylor’s Version) – Taylor Swift featuring Chris Stapleton
Producers: Jil Hardin, Blake Lively, Kathy Palmer, Austin Swift
Director: Blake Lively

If I Didn’t Love You – Jason Aldean and Carrie Underwood
Producers: Christen Pinkston, Wesley Stebbins-Perry
Director: Shaun Silva

Never Wanted To Be That Girl – Carly Pearce and Ashley McBryde
Producer: Ryan Byrd
Director: Alexa Campbell

Songwriter Of The Year (Off Camera Award)
Jesse Frasure
Nicolle Galyon
Ashley Gorley
Michael Hardy
Josh Osborne

Music Event Of The Year [Awarded to Artist(s)/Producer(s)/Record Company–Label(s)]
Buy Dirt – Jordan Davis featuring Luke Bryan
Producer: Paul DiGiovanni
Record Company-Label: MCA Nashville

Famous Friends – Chris Young and Kane Brown
Producers: Corey Crowder, Chris Young
Record Company-Label: RCA Records Nashville

half of my hometown – Kelsea Ballerini featuring Kenny Chesney
Producers: Ross Copperman, Jimmy Robbins, Kelsea Ballerini
Record Company-Label: Black River Entertainment

If I Didn’t Love You – Jason Aldean and Carrie Underwood
Producer: Michael Knox
Record Company-Label: Broken Bow Records; Macon Music, LLC; BBR Music Group, BMG

Never Wanted To Be That Girl – Carly Pearce and Ashley McBryde
Producers: Shane McAnally, Josh Osborne
Record Company-Label: Big Machine Label Group, Warner Music Nashville

Chris Tomlin’s ‘Good Friday Nashville’ To Return To Bridgestone Arena

Chris Tomlin. Photo: Robby Klein

Chris Tomlin‘s “Good Friday Nashville” concert will make its return to Bridgestone Arena on Friday, April 15.

The annual event benefits the foster care and adoption crisis through For Others, a non-profit foundation created by Tomlin and his wife Lauren, which aims to close the gap between children-in-need and capable care providers through raising awareness, maximizing resources and mobilizing communities. Tickets for “Good Friday Nashville” are available now.

“After two years of having to worship together virtually due to COVID, I am so excited to be coming back to Bridgestone Arena, live and in person, for ‘Good Friday Nashville,’” shares Tomlin. “What an incredible opportunity to gather again as a church and as a local community to remember the hope we have in Jesus because of His sacrifice on the cross.

“’Good Friday Nashville’ is one of the most rewarding things I have ever been a part of. When this event began 5 years ago, I had a dream it might become an annual thing… a tradition for family and friends to come together, to celebrate, to remember,” he adds. “As we got closer to that first Good Friday, I felt a need to make this night more than just a concert. My wife, Lauren, and I had felt a calling to shed light on the foster care and adoption crisis in our nation. It was through that and our first Good Friday that our non-profit, For Others, came to be. And so, each year ‘Good Friday Nashville’ benefits helping children find forever homes across our state. So, when you join us for this powerful night of worship… know that you are a part of making a difference in so many lives.”

For Others will host an inaugural private vision gathering on April 14 that will bring together a select group of difference-makers who have a heart for solving America’s foster care crisis. Among the featured experiences are a celebrity golf tournament, private concert, and auction. Participants include Marcus Allen, Mike Fisher, Eddie George, Kirk Herbstreit, Tyler Hubbard of Florida Georgia Line, Charles Kelley of Lady A, Shay Mooney from Dan & Shay, Willie Robertson, Ben Roethlisberger, Daryll Strawberry, TobyMac, Brett Young, and Ben Zobrist.

Since its inception in 2017, “Good Friday Nashville” has sold out each year, becoming the largest ticketed Christian concert in the history of the venue. Plans are currently in place for Tomlin to continue the Good Friday concerts indefinitely.

Ashley Gorley Notches Sixth Consecutive Week Atop MusicRow Top Songwriter Chart

Ashley Gorley

For the sixth consecutive week, Ashley Gorley remains in the top spot on the MusicRow Top Songwriter Chart.

Gorley is a co-writer on “New Truck” (Dylan Scott), “You Should Probably Leave” (Chris Stapleton), “Sand In My Boots” (Morgan Wallen), “Beers On Me” (Dierks Bentley, Hardy & Breland), “Slow Down Summer” (Thomas Rhett), “Give Heaven Some Hell” (Hardy), “Steal My Love” (Dan + Shay), “Take My Name” (Parmalee), and “You Didn’t” (Brett Young).

Shane McAnally stays at No. 2 this week. supported by the songs “Everyone She Knows” (Kenny Chesney), “23” (Sam Hunt), “Half Of My Hometown” (Kelsea Ballerini feat. Kenny Chesney), “AA” (Walker Hayes), “Never Wanted To Be That Girl” (Carly Pearce & Ashley McBryde), and “No Hard Feelings” (Old Dominion).

Michael Hardy (No. 3), Eric Church (No. 4) and Jesse Frasure (No. 5) round out the top five.

The weekly MusicRow Top Songwriter Chart uses algorithms based upon song activity according to airplay, digital download track sales and streams. This unique and exclusive addition to the MusicRow portfolio is the only songwriter chart of its kind.

Click here to view the full MusicRow Top Songwriter Chart.

Weekly Register: Jordan Davis, Luke Bryan Claim Top Country Song

Jordan Davis and Luke Bryan have taken hold of the No. 1 spot on the country streaming songs chart with “Buy Dirt.” The track earns 7.4 million streams this week, contributing to a total of 201 million RTD, according to MRC data. The pair’s touching single is up for three awards—Single of the Year, Song of the Year, and Musical Event of the Year—at the 57th annual ACM Awards airing tonight (March 7) exclusively on Amazon Prime.

Luke Combs rises to the second spot as “Doin’ This” gains 6.1 million streams this week, while Cody Johnson‘s “‘Til You Can’t” falls to the third spot with 6 million streams. Walker Hayes takes up the remaining two positions: “Fancy Like” comes in at No. 4 with 5.7 million streams, and “AA” seals the top 5 also at 5.7 million streams this week.

There are no changes on the country albums chart this week. Morgan Wallen remains at No. 1 with Dangerous: The Double Album claiming 42K in total consumption (1.5K album only/51 million song streams). Taylor Swift keeps her second spot as Red (Taylor’s Version) adds 20K. Combs maintains his two spots on the chart: What You See Is What You Get at No. 3 with 18K this week, and This One’s For You at No. 4 with 16K. Hayes’ Country Stuff: The Album finishes out the top five, gaining 14K in total consumption this week.

Dates & Title Sponsor Announced For Live In The Vineyard Goes Country

FF Entertainment has entered a three-year title sponsorship agreement between Live In The Vineyard & Live In The Vineyard Goes Country and tourism destination marketing organization Visit Napa Valley.

The new agreement makes Visit Napa Valley the official title sponsor for Live In The Vineyard and Live In The Vineyard Goes Country through 2024, and comes just before Live In The Vineyard Goes Country’s 2022 event.

“Visit Napa Valley is thrilled to support Live In The Vineyard and Live In The Vineyard Goes Country in this capacity,” says Linsey Gallagher, President & CEO of Visit Napa Valley. “Here in Napa Valley, we believe the ‘good life’ is the notion that the best things in life are the experiences we share, savor, and discover together. There could be no better embodiment of this philosophy than bringing musicians and fans together among our world-class Napa Valley vineyards to enjoy the best in wines, food, and our scenic Napa Valley beauty. Here’s to the power of music and wine to bring us all together!”

“There is tremendous excitement surrounding our partnership with Visit Napa Valley,” adds Bobbii Jacobs, Live In The Vineyard Co-Founder and President of FF Entertainment. “We look forward to the knowledge sharing, collaboration, and new opportunities this partnership will bring.”

Live In The Vineyard gives attendees intimate access to artists, top-tier winemakers, and world-renowned chefs. The three-day experiences bring together music supervisors, radio programmers, DSP curators, label execs, VIPs, corporate hospitality groups, and more to celebrate brand new music by today’s established and emerging artists.

Since its formation in 2008, Live In The Vineyard has featured performances by Backstreet Boys, Kelsea Ballerini, Natasha Bedingfield, Daughtry, Fergie, Jason Derulo, Jewel, Dean Lewis, Julia Michaels, Maren Morris, Jason Mraz, Alanis Morissette, Matt Nathanson, and more. Live In The Vineyard Goes Country, formed in 2017, has featured performances by Carrie Underwood, Zac Brown Band, Brad Paisley, Chris Janson, Little Big Town, Brothers Osborne, Cole Swindell, and more.

The 2022 version of Live In The Vineyard Goes Country is set to take place April 26-28 in Napa Valley. The lineup will be announced soon.

Mitchell Tenpenny Unveils Upcoming Project ‘The Low Light Sessions’

Mitchell Tenpenny. Photo: Matthew Berinato

Mitchell Tenpenny will release his latest project, The Low Light Sessions EP, on April 15. The EP’s first track, “Horseshoes and Hand Grenades,” is out now.

Tenpenny wrote or co-wrote all eight songs on the collection, which is a reflection of who he was several years ago. Many of the project’s songs were penned nearly four years ago, with the exception of the devotional, “The Way You Are,” written for his now-fiancé, Meghan Patrick.

“My fans are so good to me and react quickly each time I put out new music,” shares Tenpenny. “I’ve held onto these songs as I didn’t want them to get overshadowed in some of the other recent projects. I wanted to wait until I was in a good place with my life, and I feel I’m strong enough to share them now. I was a different person then and it feels good to look back and know I’ve come through that dark time.”

Tenpenny consistently rolled out new music for his fans over the last two years, most recently with a new version of his song “Bucket List” featuring Danny Gokey. His current single, “Truth About You,” earned him the largest streaming debut of his career, now garnering more than 70 million total on-demand streams.

He’s set to perform “At The End Of A Bar” with Chris Young on the 57th Annual ACM Awards, airing tonight (March 7) exclusively on Amazon Prime.

The Low Light Sessions Track List:
1.  Horseshoes and Hand Grenades (Mitchell Tenpenny, Dallas Wilson)
2.  Dear Jesus (Mitchell Tenpenny, Andy Albert, Thomas Archer)
3.  Mama Raised the Hell Out of Me (Mitchell Tenpenny, Jaren Johnston, Zach Kale)
4.  My Next Sad Song (Mitchell Tenpenny, Joe Fox, Brandon Paddock, Geoff Warburton)
5.  I Know Something She Don’t Know (Mitchell Tenpenny, Dallas Wilson)
6.  I Can’t Get Another You (Mitchell Tenpenny, Brent Anderson, Thomas Archer)
7.  Don’t Make Me Choose (Mitchell Tenpenny, Dallas Wilson, Claire Douglas)
8.  The Way You Are (Mitchell Tenpenny)

The ACM Awards Are Tonight: Here’s How To Watch & What To Expect

Country music stars, industry members, and fans will gather in Las Vegas this evening (March 7) for the 57th Academy of Country Music Awards.

Hosted by global superstar Dolly Parton, alongside co-hosts Jimmie Allen and Gabby Barrett, the 57th ACM Awards will livestream exclusively on Prime Video at 7 p.m. CT from Allegiant Stadium in Las Vegas. This will mark the first time a major award show has been exclusively livestreamed, and will not include commercial breaks.

“Bringing the ACM Awards to streaming will allow us to innovate the format of the show to make it much more in line with what we know viewers want,” ACM CEO Damon Whiteside tells MusicRow. “The show will be fast-paced with no commercials and will be shorter at a 2-hour run time.

“This will allow us to keep the energy and momentum consistently high throughout the show since there will be wall to wall music and awards with no breaks,” he adds. “At the two-hour run time, we joke that no one will have time to get up to go to the bathroom or the kitchen. Get your snacks and drinks before the show starts as no one will want to miss a minute!”

Contributing to the high energy night will be more than 20 performances from artists, including Breland and Thomas Rhett (“Praise The Lord”); Brothers Osborne (“Skeletons”); Brittney Spencer and Brothers Osborne (“These Boots Are Made for Walkin’”); Carly Pearce and Ashley McBryde (“Never Wanted to Be That Girl”); Carrie Underwood;  Chris Stapleton (“Watch You Burn”); Chris Young (“Raised on Country”); Chris Young featuring Mitchell Tenpenny (“At the End of a Bar”); Dolly Parton featuring Kelsea Ballerini (“Big Dreams and Faded Jeans”); Eric Church; Gabby Barrett (“Let’s Go to Vegas,” “I Hope You Dance”); Jason Aldean; Jimmie Allen (“Viva Las Vegas,” “Down Home”); Jordan Davis (“Buy Dirt,” feat. Luke Bryan); Kane Brown (“Leave You Alone”); Kelly Clarkson (“I Will Always Love You”); Lady A (“What a Song Can Do”); Luke Bryan (“Up”); Maren Morris (“Circles Around This Town”); Parmalee & Blanco Brown featuring Brooke Eden (“Just the Way”); Thomas Rhett (“Slow Down Summer”); and Walker Hayes (“AA” and “Fancy Like”).

On deck to present tonight are Mickey Guyton, Alan Ritchson (actor, Reacher), Derek Carr (Quarterback, Las Vegas Raiders), Guy Torry (comedian, Phat Tuesdays), James Patterson (author, Run Rose Run), Kelsey Asbille (actor, Yellowstone), Luke Grimes (actor, Yellowstone), and Tom Pelphrey (actor, Outer Range).

In addition to the perk of eliminating commercials, the ACM’s partnership with Amazon also means a more global reach and more opportunities for interesting activations. Slated for tonight is an ACM Awards Red Carpet Show on Prime Video; an interactive version of the pre-show on the Amazon Homepage, the ACM Awards Storefront, Amazon Fashion homepage, and the Amazon Live homepage; a red carpet livestream on TikTok conducted by Amazon Fashion, and more.

“Since the show streams live worldwide in over 230 countries and territories, fans from coast to coast and around the world will be able to watch all of the action in real time vs delayed viewing,” Whiteside adds. “The on-demand version of the show will feature Prime Video’s X-ray technology which will make the program shoppable at the touch of a button.”

So far, the Academy of Country Music has announced two early wins. On Friday (March 4), Parker McCollum and Lainey Wilson were named this year’s New Male and New Female Artist of the Year, respectively.

Tonight, more winners will be named at the 57th Academy of Country Music. See the full list of nominees here.