
Kelsea Ballerini. Photo: Daniel Prakopcyk
For her fourth studio album, multi-Platinum singer-songwriter Kelsea Ballerini found herself reflecting on a season of change in her life.
Her third studio album, Kelsea, was released March 20, 2020, just as the world began to feel the thundering start of the pandemic, which put a damper on the project’s release. Though the record performed well, debuting at No. 2 and 12 on the Top Country Albums and Billboard 200 charts, respectively, and spawning four official singles, such as “Hole in the Bottle” and “Half of My Hometown,” Ballerini was open about her disappointment in the timing of the release.
With the pandemic raging on through 2020 and 2021, Ballerini did what a lot of creatives did: took some time to herself, reflected on her life, and wrote songs. She emerged with 15 new songs and a sharp creative vision for her fourth studio album, Subject To Change.
Ballerini and her label Black River introduced the project with her currently climbing country radio single, “Heartfirst,” a flirty track combining ’90s country with Ballerini’s signature country-pop songwriting. Subject To Change was released in its entirety in September.
The sound of the record reflects that of “Heartfirst,” with various ’90s references throughout, although Ballerini says it wasn’t necessarily intentional.
“Faith Hill, Trisha Yearwood and Shania Twain are obvious references for this album, but it also was Sixpence None The Richer and Sheryl Crow,” Ballerini tells MusicRow. “But I didn’t necessarily set out to make a ’90s-sounding record, it’s just naturally influenced by what I was listening to.”

For the creation of Subject To Change, Ballerini did set out to make a cohesive project with a clear through-line, for which she tapped producers Shane McAnally and Julian Bunetta. Jesse Frasure and Alysa Vanderheym are credited as producers for the album, as well, for their work on the last track on the record, “What I Have.”
“My last album was such a quilt. Every song had its own identity as far as the songwriter group and the producer group. Each song was its own moment. I’m proud of [the Kelsea album] because it was the first time that I allowed myself the freedom and the confidence to play around. This time, I really wanted to go back to making a streamlined record,” Ballerini says. “I still wanted it to push boundaries, but I wanted it to feel like a cohesive story. It was really important to me to have production that really helped bring a vision to life and streamline it through the whole project.
“Shane and Julian not only produced it, but oversaw the whole thing. They were able to give me outside perspectives on songs they weren’t a part of writing. They brought it to life in such a beautiful way that honors country music, but also honors everything else I’m influenced by.”
While McAnally and Bunetta’s production is polished and interesting, it doesn’t get in the way of the star of Subject To Change: Ballerini’s songwriting.
For this album, Ballerini started the writing with one of the record’s gut punches—a solo write called “Marilyn” that’s based on Ballerini’s new familiarity with the struggles of the beautiful but tragic life of Marilyn Monroe. The singer-songwriter has made it a tradition to include one solo write on all her albums. For her debut, it was “The First Time.” For Unapologetically, it was “High School.” For Kelsea, it was “LA.”
“It just holds me accountable, to be honest,” she shares of the practice. “Songwriting is my favorite part of what I do. I still crave being in the room with people like Shane, Hillary Lindsey or Nicolle Galyon who sharpen me as a writer. In the same breath, I want to honor myself and trust myself to be able to take an idea all the way through and not always rely on other people. Doing one solo write on each record is just my way of holding myself accountable to that.”
The song that set the tone sonically for Subject To Change was one of the more ’90s-country sounding tracks, “Love Is A Cowboy.”
“‘Love Is A Cowboy’ was the first song that I wrote with other songwriters with the intention of writing for an album. It felt like a direction that really honors my songwriting evolution and feels sonically different than anything that I’ve done before. That really interested me,” Ballerini shares.
A highlight of the 15-track project is “What I Have.” The tune, written alongside Vanderheym and Cary Barlowe, is extremely country and shows off Ballerini’s honeyed vocals and sharp ability to convey a message.
“I was on a writing retreat. Alyssa and Cary were working on doing harmonies for [another song] ‘The Little Things’ and I was staring out the window at the ocean. I was just having a moment of reflection,” Ballerini recalls. “One of the things so many people have learned over the past couple of years is to take inventory of your life. We’re constantly changing and that’s such a theme of this album. I was just having a moment to myself, taking inventory of how my life looked in that moment and how it was the simpler things that were making me the happiest.
“I said, ‘Hey guys, can you stop the track on “Little Things?”‘ They stopped and I literally sang the chorus to ‘What I Have’ in the room. We ended up pausing on ‘The Little Things’ and wrote ‘What I Have’ in about 30 minutes,” Ballerini says. “It fell out of the sky. The record is the original demo. We tried to re-record it and it just didn’t capture the honesty and the pureness of the magic of how we wrote it.”
Like “What I Have,” many of the tracks on Subject To Change convey a growth and acceptance in Ballerini. Her “Doin’ My Best” finds her grappling with things in her life that are hard to face—such as growing apart from a friend or being called out on social media. In “Walk In The Park,” she sings about being complicated. In the title track, Ballerini puts out a big disclaimer that she, as well as all of us, are ‘subject to change’ at any time.
“Every record of mine has bookmarked two years of my twenties. This one is from 26 to 28. There’s a lot of growing up that happens in those years, but also I sat still for the first time since I’ve been in my twenties,” Ballerini says, adding that she’s learned in therapy that her coping mechanism is business.
During the pandemic, Ballerini was able to sit with her feelings, work on herself, and evaluate her relationships—which is clearly reflected in the maturity of the songwriting on the project.

Kelsea Ballerini. Photo: Catherine Powell
“I started processing my life differently. Having that time really allowed me to go deeper and have more time to work on myself, my friendships and relationships. As well as my songwriting and writing in general. I got to write a book. All those things really helped me accelerate growing up.”
Throughout her time in the public eye, Ballerini has managed to stay pretty vulnerable with her fans as her audience grows, while also holding some parts of herself close and protected.
“It’s a dance. I’m in a season of life right now where I’m re-figuring that out,” she admits. “I do feel a responsibility to not just show the glittery parts of my life and ‘job.’ That would be really easy to do, but it’s just not real. I feel responsibility as someone that some people look to to be more authentic, even if it’s a little bit uncomfortable sometimes. I definitely don’t tend to do it right all the time and I’ve had a messy journey with social media, but I’m constantly doing my best.
“That’s where I’m at with everything in my life,” Ballerini sums. “I’m showing up the best I can.”
Ballerini has taken Subject To Change on the road for a 10-night-only tour. She hits Los Angeles’ Greek Theatre on Thursday night (Oct. 5) with four shows following. Click here for more details.
Ryman Auditorium Unites With Rock & Roll Hall Of Fame To Open New Exhibit
/by Liza AndersonNashville’s historic Ryman Auditorium has announced its latest major exhibition in partnership with Cleveland’s Rock & Roll Hall of Fame, “Rock Hall at the Ryman,” will open on Wednesday, Nov. 2. The interactive exhibit will live in the venue’s newly transformed 5th Avenue vestibule, and will showcase the Ryman’s impact on rock & roll history.
While the Ryman is known as the Mother Church of Country Music, it was officially named a Rock & Roll Hall of Fame Landmark earlier this year, joining 11 other institutions throughout the nation, including Austin City Limits, Whisky a Go Go and more. “Rock Hall at the Ryman” honors the 100+ Rock & Roll Hall of Fame Inductees who have performed on the Ryman’s sacred stage throughout its 130-year history.
The exhibit features a number of inductees, such as James Brown, The Byrds, Eric Clapton, Foo Fighters, Joan Jett and Dolly Parton, in addition to country music icons like Johnny Cash, Elvis Presley and Hank Williams. Items on display will include Clapton’s “Blackie” model Fender Stratocaster guitar played on the Journeyman tour in the early 1990s and again in 1995; Foo Fighters’ Taylor Hawkins‘ outfit worn during the performance to induct Rush at the 2013 Rock & Roll Hall of Fame Induction Ceremony; Jett’s red latex halter bra top worn onstage at “Vans Warped Tour ’06;” and Presley’s full-length belted suede coat worn circa 1970.
The renowned locale will also host a variety of shows featuring Rock & Roll Hall of Fame Members like U2’s Bono (Nov. 9), Lynyrd Skynyrd (Nov. 13), Smokey Robinson (Dec. 16) as well as a three-night residency with John Mellencamp (May 8-10), with more to be announced.
Access to “Rock Hall at the Ryman” is given with all daytime Ryman tour tickets. For more information, click here.
Georgia Price Joins Smack Management Team
/by Lorie HollabaughGeorgia Price
Georgia Price has joined the Smack management team as Management Coordinator. In her new role, she will handle administrative duties for Robert Carlton, Senior Vice President of Development, while also assisting his larger management team.
Originally from Clayton, North Carolina, Price moved to Nashville to attend Belmont University where she graduated with a degree in Music Business. This position follows her internships for management companies, such as Smallbone Management and Q Prime South, and publishing companies, including King Pen Music.
“Our management team has been stretched so thin over the last 15 months. Georgia stepped in as an intern this past summer and immediately made herself irreplaceable,” says Carlton. “I’m excited and relieved to have her officially join our team full-time!”
“I have admired the team at Smack since before moving to Nashville,” says Price. “I am so grateful for the opportunity to work alongside and continue learning from them. I couldn’t be more excited to be part of this team!”
Toby Keith To Receive BMI Icon Award At Upcoming 2022 BMI Country Awards
/by Lydia FarthingBMI will celebrate Toby Keith at the 70th annual BMI Country Awards by presenting him with the BMI Icon Award.
Held at BMI’s Nashville office on Nov. 8, the ceremony will be hosted by BMI President and CEO Mike O’Neill and BMI Vice President, Creative, Nashville Clay Bradley. During the evening, BMI will also crown the Country Songwriter, Song and Publisher of the Year, as well as salute the writers and publishers of the 50 most-performed songs of the year from BMI’s country catalog.
The BMI Icon Award is given to exceptional songwriters in recognition of their influence on generations of creators. Keith will join an impressive list of fellow recipients, including Loretta Lynn, Willie Nelson, Merle Haggard, Dolly Parton, Kris Kristofferson, Hank Williams, Jr., Stevie Nicks, Little Richard, Patti Labelle, James Brown and more.
Toby Keith. Photo: Richard McLaren
“We are honored to present Toby Keith with this year’s BMI Icon Award. Since the release of his single ‘Should’ve Been A Cowboy’ in 1993, Toby has been the gold standard of songwriting in the modern era of country music,” Bradley shares. “Toby is not only a stellar songwriter, musician and producer whose songs have amassed millions of performances; he is also a true humanitarian. With 11 USO tours under his belt, he continues to commit to honoring and serving our troops worldwide. No one is more deserving of this honor.”
In 2021, Keith was bestowed the National Medal of Arts, inducted into the Nashville Songwriters Hall of Fame, and honored with the ACM’s Merle Haggard Spirit Award. He has received the BMI Country Songwriter of the Year award three times, and his hit single “As Good As I Once Was” was awarded BMI’s Country Song of the Year in 2006.
Keith also achieved quite the songwriting feat as he wrote a No. 1 hit every year for 20 straight years, among them being “How Do You Like Me Now?!,” “Courtesy of the Red, White, & Blue (The Angry American),” “I Love This Bar,” “Beer For My Horses” and “As Good As I Once Was.” In 2018, he celebrated the 25th anniversary of his debut No. 1 single “Should’ve Been A Cowboy” with the re-release of his debut album.
Throughout his career, Keith has sold more than 40 million albums and has had 32 singles hit No. 1. As a songwriter, he’s notched 26 No. 1s, 11 of which he wrote on his own. Altogether, he has garnered more than 10 billion streams and 100 million radio spins.
Outside of music, Keith’s annual golf classics fund the Toby Keith Foundation and OK Kids Korral, a cost-free home for families of children dealing with critical illnesses. Additionally, in 2014, he was given the Spirit of the USO Award for his work with the organization, which has included 11 tours and more than 285 events.
More details regarding the upcoming 2022 BMI Country Awards will be announced in the coming weeks.
Ashley McBryde To Join The Grand Ole Opry Family
/by Lydia FarthingPictured( L-R): Patti Roets (friend), Martha Wilkins (Mom), Ashley McBryde, Gayle King, Tony Dokoupil, Nate Burleson
Award-winning singer-songwriter Ashley McBryde has been invited to become a member of the Grand Ole Opry. The five-time 2022 CMA nominee was surprised during an in-studio appearance on CBS Mornings by Opry member Garth Brooks, who was live on the hallowed Opry stage
At the close of McBryde’s interview, anchors Gayle King, Nate Burleson and Tony Dokoupil shared with her that someone wanted to speak with her, cutting to a live shot of Brooks.
“This is part of a family that keeps growing,” he noted. “Well you know where I am standing here in the circle of wood. On behalf of the Opry, and myself as an Opry member, we would love for you to consider becoming the newest member of the Grand Ole Opry.”
A surprised McBryde instantly answered, “It would be the great joy and the great honor of my life.” Brooks replied, “The Opry is the longest living family in music history. You belong in it; we need you and you will make it stronger for decades to come.”
She remarked, “Winning Grammys and being a member of the Opry are the two greatest things that could ever happen to you as an entertainer. I’ve always said I would earn it. This is a surreal moment.”
“Beginning with her triumphant first night on our stage, Ashley has already been a part of some incredible Opry moments in her young career,” explains Dan Rogers, Opry Executive Producer. “We’re thrilled that her seemingly limitless talent will be on display and that she’ll be a part of this very special show for years to come.”
McBryde’s new album, Ashley McBryde Presents: Lindeville, was released last Friday. Her Opry induction date will be announced in the coming weeks.
Kate Willingham Rises To Manager & Director Of Digital At Activist Artists Management
/by Lorie HollabaughKate Willingham
Kate Willingham has been promoted to Manager & Director of Digital at Activist Artists Management. She is based in Activist’s Nashville office.
In this expanded role, Willingham will support the client teams and social media strategies, and will liaise with outside digital agencies and run digital point for the Activist social media channels. She will continue to report to Founding Partner Matt Maher for her management initiatives, and will also report to Chris Ruff, Head of Global Marketing regarding digital marketing matters.
Willingham joined Activist Artists Management as an assistant to Maher in the Nashville office in 2018 and was promoted to Associate Manager in 2020. She is a graduate of College of Charleston, where she earned her BA in Arts Management with a concentration in Music Business.
“Kate’s social media focus helps our artists stay connected to their fans on a daily basis,” comments Maher. “Her keen sense of what feels real and authentic for each artist and her ability to understand the digital landscape is invaluable.”
Brooke Mansfield Joins Riser House As Sr. Director Of Digital Strategy
/by Lorie HollabaughBrooke Mansfield. Photo: Colby Crosby
Brooke Mansfield has been named Sr. Director of Digital Strategy at Riser House Entertainment.
Mansfield joins Riser House from her previous post as Sr. Digital Strategist at The Artist Management Group, where she worked with Kat & Alex, Payton Smith, Chris Colston, Jordan James, Liv Charette, and Essex County. Prior to her time at The AMG, she worked on the digital marketing team at Capitol CMG, bolstering projects including Chris Tomlin’s country collaboration album Chris Tomlin & Friends and Kari Jobe’s “The Blessing.”
“Brooke is exceptionally sharp and is a natural leader,” notes Riser House Entertainment President and Co-Founder Jennifer Johnson. “She brings innovative ideas daily, and we are thrilled to have her lead Digital and Strategy at Riser House.”
“We could not be happier to have Brooke on team Riser House,” Riser House Entertainment Head of Marketing/Product Manager Megan Schultz continues. “Her experience and knowledge on all things digital strategy have already proven to be extremely valuable. She is the perfect addition to the team, and her passion and creativity for digital initiatives is unmatched. We look forward to having her to be a large part of the growth of Riser House.”
“I am so proud to be part of Riser House,” adds Mansfield. “Jennifer Johnson has truly created an unparalleled team, and it’s an honor to have the opportunity to work with such talented artists. I am so excited to use my digital background to strategically help our roster reach new heights.”
LAST DAY FOR TICKETS: ‘Rising Women On The Row’ Tickets Close Tomorrow
/by LB CantrellTickets for MusicRow‘s Rising Women on the Row breakfast will close tomorrow (Oct. 7) at 5 p.m. The annual event will take place Oct. 20 at the Omni Nashville Hotel, beginning at 8:30 a.m.
Presenting sponsors for this year’s Rising Women on the Row are City National Bank, Loeb & Loeb, and Tri Star Sports & Entertainment Group.
The ninth annual celebration will honor the next class of Rising Women on the Row honorees: Jen Conger (FBMM, Business Manager), JoJamie Hahr (BBR Music Group/BMG, Sr. VP), Mandy Morrison (City National Bank, Vice President/Senior Relationship Manager), Missy Roberts (Universal Music Publishing Group, VP, A&R), Jennie Smythe (Girlilla Marketing, CEO) and Stephanie Wright (UMG Nashville, Senior VP, A&R).
Pictured (L-R, top row): Rising Women Jen Conger, Jennie Smythe, JoJamie Hahr; (L-R, bottom row): Mandy Morrison, Missy Roberts, Stephanie Wright
Warner Music Nashville Co-President Cris Lacy has been tapped as the featured speaker for this year’s event. Attendees will be treated to insights from Lacy during an on-stage interview with MusicRow Publisher/Owner Sherod Robertson.
Tickets are now closed. They will not be sold at the door. Previous ticket holders who had purchased their tickets/tables in 2020 have been emailed a reminder and confirmation of their seats.
Supporting Sponsorship Tables of 10 include premium seating, company logo included on full-page ad in MusicRow‘s Touring/Next Big Thing Issue (December/January), and company logo included in event program.
For any questions regarding the event, contact LB Cantrell at lbcantrell@musicrow.com.
Singer-Songwriter Mackenzie Carpenter Signs With WME
/by Liza AndersonPictured (L-R): WME’s Adi Sharma, Sloane Cavitt Logue, Mackenzie Carpenter, G Major Management’s Virginia Bunetta and Samantha Thornton. Photo: Courtesy of WME.
Rising artist Mackenzie Carpenter has signed with WME for global representation.
Since scoring a record deal with The Valory Music Co. in May, the Georgia native has released her successful first single, “Can’t Nobody,” as well as the brand new “Huntin’ Season,” which follows a TikTok video of her performing the track at a songwriter’s round that collected over six million views.
Carpenter’s first cut as a songwriter, “Villain” recorded by Lily Rose, notched No. 1 on the iTunes Country chart after attending Belmont University in Nashville.
“We couldn’t be happier to welcome Mackenzie to the WME family,” shares WME Nashville office Co-Head Joey Lee. “Her songwriting and artistry are unmatched. Big things are on the horizon, and we’re excited to be a part of her journey.”
Carpenter is developing a strong fanbase both online and on the road. The 23-year-old has opened for Miranda Lambert, Parker McCollum, Craig Campbell, Ryan Hurd and Conner Smith. Currently, she in the studio recording her debut project.
On The Cover: MusicRow’s Publisher Print Issue Features Maddie & Tae On Cover
/by LB CantrellMusicRow Magazine has released its 2022 Publisher Issue print edition. Mercury Nashville’s Maddie & Tae are featured on its cover.
Maddie & Tae first broke out in 2013 with their brilliant counter to bro-country, the Platinum-selling smash, “Girl In A Country Song,” which skyrocketed to the top of the charts and established them as only the third female duo in 70 years to top the Country Airplay charts. They took home Group/Duo Video of the Year (“Woman You Got”) at the 2022 CMT Music Awards, and were nominated a seventh time for Vocal Duo of the Year at the 55th CMA Awards. They have earned trophies from the Radio Disney Music Awards and CMA Awards, along with ACM, Billboard and CMT Award nominations. Maddie & Tae have received widespread praise from Associated Press, Billboard, Entertainment Weekly, NPR, The Tennessean, The Washington Post, Glamour and others. The duo has toured with country music’s hottest stars including Carrie Underwood, Dierks Bentley, Brad Paisley, and Brett Young. They are currently headlining the “CMT Next Women of Country Tour Presents: All Song No Static Tour in 2022,” hitting major markets coast-to-coast.
The award-winning duo channel their unbreakable bond, honest songwriting and “some of the tightest harmonies on Music Row” (Rolling Stone) into their new collection of songs Through The Madness Vol. 2. Together as longtime friends and music collaborators, Maddie Font and Taylor Kerr co-wrote each of the project’s tracks, as well as all 8 songs on Through The Madness Vol. 1, including their most recent single, “Woman You Got,” plus fan-favorite song “Strangers.” The pair drew praise for their No. 1 debuting The Way It Feels album, including the Double Platinum-certified No. 1 hit, “Die From A Broken Heart.” With “Die From A Broken Heart” topping the country airplay charts, Maddie & Tae became the first and only female twosome with multiple No. 1s.
Inside, MusicRow‘s annual Publisher Issue includes the 2022 Publisher Directory, listing Nashville’s top publishing companies, as well as organizations and services available for songwriters.
“Not unlike Leonardo da Vinci creating the Mona Lisa, our own Nashville tunesmiths create masterworks of art. Our annual Publisher print edition is dedicated to this segment of our industry: the masterful songwriters who write the stories, and the publishers and team members who stand with them,” says MusicRow Magazine Owner/Publisher Sherod Robertson of the issue.
For the 2022 Publisher Issue, MusicRow brings back its State of the Union roundtable, this time featuring UMPG’s Cyndi Forman, Sony Music Publishing’s Josh Van Valkenburg, Endurance Music’s Michael Martin, Warner Chappell’s Jessi Vaughn Stevenson, and Tape Room Music’s Kelly Bolton. Elsewhere, MusicRow taps veteran attorney Jess L. Rosen to explain the recent uptick in catalog sales.
Also featured in this issue is an opinion piece from Ben Vaughn on cutting outside songs, a glimpse into Prescription Songs’ multi-genre success, and a look back at Nashville’s history of No. 1 parties. Additionally, this issue also offers conversations with NSAI’s Bart Herbison and Reel Muzik Werks’ Teri Nelson Carpenter.
MusicRow’s 2022 Publisher Issue also highlights the work and careers of some of Nashville’s most in-demand songwriters, including Sony Music Publishing’s Elle King, 50 Egg Music/UMPG’s Shane Minor, Big Loud’s Jamie Moore, BMG’s Emily Landis, Boom Music Group/Warner Chappell’s Chris Tompkins and SMACK’s Josh Jenkins.
Single copies of MusicRow’s 2022 Publisher Issue are available for purchase at musicrow.com for $45, and are included with yearly MusicRow subscriptions.
Kelsea Ballerini Masters Vulnerable Songwriting On ‘Subject To Change’ [Interview]
/by LB CantrellKelsea Ballerini. Photo: Daniel Prakopcyk
For her fourth studio album, multi-Platinum singer-songwriter Kelsea Ballerini found herself reflecting on a season of change in her life.
Her third studio album, Kelsea, was released March 20, 2020, just as the world began to feel the thundering start of the pandemic, which put a damper on the project’s release. Though the record performed well, debuting at No. 2 and 12 on the Top Country Albums and Billboard 200 charts, respectively, and spawning four official singles, such as “Hole in the Bottle” and “Half of My Hometown,” Ballerini was open about her disappointment in the timing of the release.
With the pandemic raging on through 2020 and 2021, Ballerini did what a lot of creatives did: took some time to herself, reflected on her life, and wrote songs. She emerged with 15 new songs and a sharp creative vision for her fourth studio album, Subject To Change.
Ballerini and her label Black River introduced the project with her currently climbing country radio single, “Heartfirst,” a flirty track combining ’90s country with Ballerini’s signature country-pop songwriting. Subject To Change was released in its entirety in September.
The sound of the record reflects that of “Heartfirst,” with various ’90s references throughout, although Ballerini says it wasn’t necessarily intentional.
“Faith Hill, Trisha Yearwood and Shania Twain are obvious references for this album, but it also was Sixpence None The Richer and Sheryl Crow,” Ballerini tells MusicRow. “But I didn’t necessarily set out to make a ’90s-sounding record, it’s just naturally influenced by what I was listening to.”
For the creation of Subject To Change, Ballerini did set out to make a cohesive project with a clear through-line, for which she tapped producers Shane McAnally and Julian Bunetta. Jesse Frasure and Alysa Vanderheym are credited as producers for the album, as well, for their work on the last track on the record, “What I Have.”
“My last album was such a quilt. Every song had its own identity as far as the songwriter group and the producer group. Each song was its own moment. I’m proud of [the Kelsea album] because it was the first time that I allowed myself the freedom and the confidence to play around. This time, I really wanted to go back to making a streamlined record,” Ballerini says. “I still wanted it to push boundaries, but I wanted it to feel like a cohesive story. It was really important to me to have production that really helped bring a vision to life and streamline it through the whole project.
“Shane and Julian not only produced it, but oversaw the whole thing. They were able to give me outside perspectives on songs they weren’t a part of writing. They brought it to life in such a beautiful way that honors country music, but also honors everything else I’m influenced by.”
While McAnally and Bunetta’s production is polished and interesting, it doesn’t get in the way of the star of Subject To Change: Ballerini’s songwriting.
For this album, Ballerini started the writing with one of the record’s gut punches—a solo write called “Marilyn” that’s based on Ballerini’s new familiarity with the struggles of the beautiful but tragic life of Marilyn Monroe. The singer-songwriter has made it a tradition to include one solo write on all her albums. For her debut, it was “The First Time.” For Unapologetically, it was “High School.” For Kelsea, it was “LA.”
“It just holds me accountable, to be honest,” she shares of the practice. “Songwriting is my favorite part of what I do. I still crave being in the room with people like Shane, Hillary Lindsey or Nicolle Galyon who sharpen me as a writer. In the same breath, I want to honor myself and trust myself to be able to take an idea all the way through and not always rely on other people. Doing one solo write on each record is just my way of holding myself accountable to that.”
The song that set the tone sonically for Subject To Change was one of the more ’90s-country sounding tracks, “Love Is A Cowboy.”
“‘Love Is A Cowboy’ was the first song that I wrote with other songwriters with the intention of writing for an album. It felt like a direction that really honors my songwriting evolution and feels sonically different than anything that I’ve done before. That really interested me,” Ballerini shares.
A highlight of the 15-track project is “What I Have.” The tune, written alongside Vanderheym and Cary Barlowe, is extremely country and shows off Ballerini’s honeyed vocals and sharp ability to convey a message.
“I was on a writing retreat. Alyssa and Cary were working on doing harmonies for [another song] ‘The Little Things’ and I was staring out the window at the ocean. I was just having a moment of reflection,” Ballerini recalls. “One of the things so many people have learned over the past couple of years is to take inventory of your life. We’re constantly changing and that’s such a theme of this album. I was just having a moment to myself, taking inventory of how my life looked in that moment and how it was the simpler things that were making me the happiest.
“I said, ‘Hey guys, can you stop the track on “Little Things?”‘ They stopped and I literally sang the chorus to ‘What I Have’ in the room. We ended up pausing on ‘The Little Things’ and wrote ‘What I Have’ in about 30 minutes,” Ballerini says. “It fell out of the sky. The record is the original demo. We tried to re-record it and it just didn’t capture the honesty and the pureness of the magic of how we wrote it.”
Like “What I Have,” many of the tracks on Subject To Change convey a growth and acceptance in Ballerini. Her “Doin’ My Best” finds her grappling with things in her life that are hard to face—such as growing apart from a friend or being called out on social media. In “Walk In The Park,” she sings about being complicated. In the title track, Ballerini puts out a big disclaimer that she, as well as all of us, are ‘subject to change’ at any time.
“Every record of mine has bookmarked two years of my twenties. This one is from 26 to 28. There’s a lot of growing up that happens in those years, but also I sat still for the first time since I’ve been in my twenties,” Ballerini says, adding that she’s learned in therapy that her coping mechanism is business.
During the pandemic, Ballerini was able to sit with her feelings, work on herself, and evaluate her relationships—which is clearly reflected in the maturity of the songwriting on the project.
Kelsea Ballerini. Photo: Catherine Powell
“I started processing my life differently. Having that time really allowed me to go deeper and have more time to work on myself, my friendships and relationships. As well as my songwriting and writing in general. I got to write a book. All those things really helped me accelerate growing up.”
Throughout her time in the public eye, Ballerini has managed to stay pretty vulnerable with her fans as her audience grows, while also holding some parts of herself close and protected.
“It’s a dance. I’m in a season of life right now where I’m re-figuring that out,” she admits. “I do feel a responsibility to not just show the glittery parts of my life and ‘job.’ That would be really easy to do, but it’s just not real. I feel responsibility as someone that some people look to to be more authentic, even if it’s a little bit uncomfortable sometimes. I definitely don’t tend to do it right all the time and I’ve had a messy journey with social media, but I’m constantly doing my best.
“That’s where I’m at with everything in my life,” Ballerini sums. “I’m showing up the best I can.”
Ballerini has taken Subject To Change on the road for a 10-night-only tour. She hits Los Angeles’ Greek Theatre on Thursday night (Oct. 5) with four shows following. Click here for more details.