EMPIRE Nashville Adds Heather Vassar To VP Role
Independent music label, distributor and publisher EMPIRE has added Heather Vassar as VP, Marketing to its Nashville team. She joins from Universal Music Group Nashville, where she most recently led Strategy and Research.
Vassar will oversee day-to-day artist strategies and development, marketing and digital initiatives, as well as partner relationships with sales and streaming services for EMPIRE’s Nashville roster. She will work with EMPIRE’s VP, A&R in Nashville, Eric Hurt, to develop EMPIRE’s country roster. She will report to EMPIRE CEO/founder Ghazi Shami at the company’s San Francisco headquarters.
Ghazi said, “Heather brings a wealth of expertise across marketing and strategy that’ll cement EMPIRE’s growth and footing in the Nashville market. She’s a perfect fit for EMPIRE’s culture—and will help elevate our presence in country.”
“I am beyond excited to join the EMPIRE team and build our foundation from the ground up in Nashville,” said Vassar. “With the expertise, support and influence of Ghazi, Eric and the team, we are poised to break some incredible artists and disrupt the Nashville landscape. It’s what this business is all about.”
“Adding Heather to our team is a big step in growing EMPIRE’s Nashville division,” said Hurt. “Her strategic artist development and marketing background will round-out our office and I couldn’t be happier to have her on board.”
Founded in 2010 by Ghazi Shami, EMPIRE has been instrumental in launching artists such as Kendrick Lamar, Cardi B, DRAM and Anderson. Paak. In 2020, the independent EMPIRE continues to make a major impact, with its global expansion and new music from Young Dolph, Mozzy, Afro B and more.


Marty Stuart will release a coffee table book, The Pilgrim: A Wall-to-Wall Odyssey, that details the making of his legendary album The Pilgrim. Included in The Pilgrim: A Wall-to-Wall Odyssey is a newly remastered CD of the original album, along with 10 bonus tracks that feature guest performances by Ralph Stanley, Emmylou Harris, Uncle Josh Graves, Earl Scruggs, and Stuart’s wife, Connie Smith and a foreword by Billy Bob Thornton.

Without Getting Killed or Caught, a documentary about the complicated relationship among legendary songwriters Guy Clark, Susanna Clark and Townes Van Zandt and the art it inspired, will world premiere this March at the South By Southwest (SXSW) Film Festival.





