• ABOUT
    • Contact
    • The Team
    • Editorial Calendar
    • Events
    • FAQ
    • Use & Privacy Policy
  • ADVERTISE
  • ROWFAX
  • THE SPORTS CREDENTIAL
  • JOB LISTINGS
MusicRow.com
  • CALENDARS
    • Album/EP Releases
    • Single/Track Releases
    • Industry Events
  • OBITS
  • CHARTS
    • Radio Chart (Current)
    • Radio Chart (Archives)
    • No. 1 Challenge Coin
    • Songwriter Chart (Current)
    • Songwriter Chart (Archives)
  • REVIEWS
  • MY STORY
  • NEWSLETTER
    • Newsletter (Current)
    • SIGN UP (FREE!)
    • Newsletter (Archives)
  • SUBSCRIBE
  • STORE
  • Search
  • Menu Menu

badflower Named Face Of John Varvatos’ Star USA Campaign

September 23, 2019/by Jessica Nicholson

Rock band badflower has been named the face of menswear designer and record label owner John Varvatos‘ fall 2019 John Varvatos Star USA Campaign.

The band, which includes frontman Josh Katz, guitarist Joey Morrow, bassist Alex Espiritu, and drummer Anthony Sonetti, signed a deal with Big Machine/John Varvatos Records in 2017.

“badflower represent everything that’s missing in music and style today,” said John Varvatos. “They are rebels and amazing storytellers that carry themselves with ease and confidence. At the same time they are absolutely one of the best rock bands on the planet. I’m proud to have them representing the John Varvatos Star USA brand and chart topping artists on the Big Machine/John Varvatos label.”

The campaign was shot by photographer/director Mark Seliger, against a New York City backdrop. The fashions include layers and textures like faux fur, and all-black shearling, alongside vintage tees, plaids, and camouflage.

“We had such a blast working on this shoot with John and his crew,” badflower commented. “This was our first time getting involved with anything fashion related and John was with us the whole time making it super fun and low pressure. He’s such a visionary in both the music and fashion scene and we’re privileged to be able to work so closely with him.”

Previous musical collaborators for the John Varvatos brand include Machine Gun Kelly, Hozier, Gary Clark Jr., Jimmy Page and Nick Jonas.

badflower recently earned their second No. 1 with “Heroin,” which topped both Mediabase and Billboard‘s charts for Active Rock. The track followed their debut single, “Ghost,” which was their first No. 1 rock single and landed at No. 7 on Billboard‘s 2018 Year-End Mainstream Rock Songs chart. In addition to their own headlining dates, badflower recently toured with Nothing More as well as multi-Platinum rock band Shinedown and will hit the road this fall for their headlining OK, I’M SICK TOUR.

  • Author
  • Recent Posts
Jessica Nicholson
Jessica Nicholson
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected].
Jessica Nicholson
Latest posts by Jessica Nicholson (see all)
  • CMA Honors Robert Deaton With Chairman’s Award - December 4, 2020
  • Nashville Symphony, Nashville Musicians Association Reach Agreement - December 4, 2020
  • Zach Williams’ “Chain Breaker” Is Most-Added On ‘MusicRow’ CountryBreakout Radio Chart - December 4, 2020
Share this entry
  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share by Mail
0 0 Jessica Nicholson https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Jessica Nicholson2019-09-23 10:22:542019-09-23 10:22:54badflower Named Face Of John Varvatos’ Star USA Campaign
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply Cancel reply

You must be logged in to post a comment.

RECENT NEWS

  • Country Music Stars Surprise 2023 CMA Broadcast Award Winners October 3, 2023
  • Music Health Alliance Sets Date For ‘Heal The Music Day’ October 3, 2023
  • Seventh Annual ‘Scott Hamilton & Friends’ Benefit To Celebrate ’90s Country October 3, 2023
  • Porchlight Music Signs Singer-Songwriter & Producer Chris Sligh October 3, 2023
  • Industry Ink: Tim McGraw, Sawyer Brown, Jimmy Carter, More October 3, 2023
  • Greyson Chance & Heather Russell Sign With Prescription Songs October 3, 2023
  • Amazon Music Kicks Off Country Music Month With New Playlist & Programming October 3, 2023
  • Flatland Cavalry Partners With Interscope Records For New Album October 3, 2023
  • Heavy Metal: Cole Swindell, Nate Smith, Morgan Evans October 3, 2023
  • ASCAP’s 45th Annual Christian Music Awards Honors Brandon Lake, Matthew West, More October 3, 2023
  • Weekly Register: Zach Bryan Scores Top Country Album Debut October 2, 2023
  • Oliver Anthony Re-Enters Top 5 On MusicRow Top Songwriter Chart October 2, 2023
  • Parmalee Notches 4th No. 1 Single With ‘Girl In Mine’ October 2, 2023
  • Colin Stough To Release Debut EP, ‘Promiseland’ October 2, 2023
  • Thomas Rhett Brings Bridgestone Arena Together For A Fun Night Of Music October 2, 2023

Like Us on Facebook

Follow Us on Twitter

Tweets by MusicRow
© 2023 Music Row Enterprises, LLC – All rights reserved.
  • Facebook
  • Twitter
  • Instagram
Scroll to top