Westwood One Welcomes Bryan Switzer Back To Industry As Country VP/GM

Westwood One announced today (Jan. 23) that music industry and network radio veteran Bryan Switzer has joined the company as Vice President/General Manager, Music & Entertainment-Country.

Switzer will oversee the marketing, affiliate sales and and operations of all owned and represented country shows including Ty, Kelly & Chuck, NASH Nights Live, The Blair Garner Show, and American Country Countdown with Kix Brooks, Country Countdown USA, Country’s Inside Track, Country Gold with Terri Clark, The Lia Show, Power Source Country and various Country specials and events.

“Bryan is a gem, perfectly suited to this role at Westwood One,” commented Suzanne Grimes, President of Westwood One. “His passion for the business, his deep industry relationships and his vision for the future will benefit affiliated radio stations and sponsors alike.”

From 1989 through 2000, Switzer rose from VP/National Promotion to General Manager of Atlantic Records, and then became SVP/National Promotion for Universal South Records, through 2005. From 2006 through 2014, he oversaw Nashville marketing, promotion, and affiliate sales for American Country Countdown, 24-hour formats and more for the then-ABC Radio Networks, Citadel Media, and Cumulus Media Networks. Most recently, Switzer held an executive position in JennsCo Chemical Solutions, a chemical manufacturing and distribution company.

“I never dreamed I would be back with the company I left a little over two years ago, but let me just say it’s a new day at Cumulus,” commented Switzer. “The new leadership is inspiring and empowering; I look forward to helping advance Westwood One’s reputation as a leader in Country.”

Switzer will be based at the company’s NASH Campus in Nashville, and can be reached at 615-727-6987 or bswitzer@westwoodone.com.