Westwood One has announced the syndication of the NASH Icon brand of country stations nationwide. Cumulus owns and operates 20 NASH Icon radio stations. Westwood One syndication will enable other station groups to adopt 24/7 NASH Icon branding, as well as programming elements.
Four voices will represent the brand on-air during weekdays: Marty McFly (weekdays, 6 a.m.-10 a.m.), Lisa Manning (weekdays, 10 a.m.-3 p.m.), Scott Gaines (weekdays, 3 p.m.-8 p.m.), and Darlas Rai (weekdays, 8 p.m.-1 a.m.).
“NASH ICON is quickly emerging as a cornerstone of our NASH Country music brand, and we’re excited to make this radio format available to stations nationwide given the growing demand from advertisers and listeners,” said John Dickey, Executive Vice President of Content & Programming at Cumulus.
“NASH Icon is a solid, mainstream addition to our line-up of 24-hour Country formats at Westwood One,” added Kirk Stirland, President of Programming at Westwood One. “It employs our top technology, it’s got a great track record right out of the box in Nashville, and it’s got hooks to a great brand.”
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