Swift won top honors at the AMAs, and was also profiled on 60 Minutes.
The American Music Awards pushed ABC to a third-place finish in last night’s (11/20) TV ratings race, averaging about 12 million viewers, according to EW.com. By comparison, about 16.3 million fans tuned into the Nov. 9 CMA Awards, also on ABC. Taylor Swift was a big winner at both ceremonies.
Also last night, CBS won the 7 PM/ET hour and placed second in the 8 PM/ET hour thanks to an NFL game that ran over, and a profile of Swift on network mainstay 60 Minutes.
Overall, NBC’s Sunday Night Football won the night with 14.8 million pairs of eyes. This info according to Zap2It.
Embedded below:
• Members of Nashville’s Hot Chelle Rae talk to The Hollywood Reporter about their AMA win last night.
• See more of Swift’s interview on 60 Minutes Overtime.
Category: Artist, Awards, Featured, Sales/Marketing, Weekend
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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.View Author Profile
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