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Awards Ratings Showdown: CMAs Trump AMAs

November 21, 2011/by Sarah Skates

Swift won top honors at the AMAs, and was also profiled on 60 Minutes.

The American Music Awards pushed ABC to a third-place finish in last night’s (11/20) TV ratings race, averaging about 12 million viewers, according to EW.com. By comparison, about 16.3 million fans tuned into the Nov. 9 CMA Awards, also on ABC. Taylor Swift was a big winner at both ceremonies.

Also last night, CBS won the 7 PM/ET hour and placed second in the 8 PM/ET hour thanks to an NFL game that ran over, and a profile of Swift on network mainstay 60 Minutes.

Overall, NBC’s Sunday Night Football won the night with 14.8 million pairs of eyes. This info according to Zap2It.

Embedded below:

• Members of Nashville’s Hot Chelle Rae talk to The Hollywood Reporter about their AMA win last night.

• See more of Swift’s interview on 60 Minutes Overtime.

 

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Sarah Skates
Sarah Skates
Sarah Skates has been a writer and editor in the music business since 2004. She is a longtime contributor to MusicRow.
Sarah Skates
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