CRS 2012 Agenda Delves Into Social Media, Radio Research

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• August 31, 2011

CRS 2012, to be held Feb. 22-24 in downtown Nashville, will offer a range of educational events covering social media, radio research, and a new Digital University series.

There will be entry-level panel “Social Media 101” and “Social Media 201” for more advanced users, exploring revenue opportunities, analytics and how to grow the radio audience.

Making its debut at CRS 2012 is the CRS Digital University, a series of eight roundtable discussions covering topics such as social media sites, website development, search engine optimization, smartphone applications, interactive radio, online marketing and digital revenue. Among those who will share their expertise are CMT’s Stephen Linn, and Laura Fitton, co-author of Twitter for Dummies and CEO of OneForty.com.

Sessions about Country radio research studies are also on the agenda. These national studies focus on the habits and opinions of the Country radio listener and consumer and provide attendees with the most in-depth research ever presented at CRS.

Clear Channel Chairman of Media and Entertainment Platforms Bob Pittman officially kicks off CRS 2012 with his keynote address on Wednesday, Feb. 22, at 9:30 a.m. CDT. He has served as CEO of AOL Networks, Quantum Media, Time Warner Enterprises and MTV Networks, where he led the team that created MTV.

The detailed agenda and limited time $399 registration is available at www.CountryRadioSeminar.com.

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Sarah Skates has worked in the music business for more than a decade and is a longtime contributor to MusicRow.

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