Vegas Bets on McGraw and Hill
When Vegas bets on you, odds are in your favor to win big. Faith Hill and Tim McGraw like those odds, just like any sane superstar artists with some business savvy should.
Billed as “The biggest musical event in Venetian history,” McGraw and Hill’s famed Soul2Soul show will begin its limited engagement run at the Venetian Theatre on Dec 7 and go 10 weekends through April 2013.
“It’s thrilling for us to be a part of this extraordinary experience,” commented Hill at a town hall style press conference in the 1815-seat theater where the production will be staged. “We are creating a show that is going to be remarkable for our fans… and for us as well.” The theater and the hotel are currently undergoing renovations to accommodate the state of the art show.
Flanked by writer David Wild and Venetian COO and President John Caparella, the country couple answered questions from the national music media about the show, their marriage and Vegas. Caparella, by the way, is a former Gaylord Entertainment executive.
One stipulation for the couple’s participation was that The Venetian allow them to work around their daughters’ school schedules. They have no plans to relocate to Las Vegas full-time.
“We’re parachuting in and out too,” quipped Hill.
Ticket prices start at $95.50 and are already on sale to Venetian Grazie members, Clear Channel subscribers, and Tim and Faith fan club members. The general public gets to purchase them beginning at 10 am Monday, August 13.
But exactly what the show will entail remains unclear. McGraw noted it would feature “a lot of us together. We’re doing some things you can’t do with a different show in a different place every night.” Hill joked that she would be singing all of her hits, and McGraw would do about half of his.
McGraw made an even more intriguing comment by saying, “The chances of us not being onstage together, other than a song or two, are very slim.” The couple has collaborated on hits “Let’s Make Love,” “It’s Your Love,” “I Need You,” and “Like We Never Loved At All” but most of each artist’s hits have been solo endeavors.
“This is us together,” said McGraw. “That’s what this whole show is about.”
McGraw didn’t elaborate whether they would be helping one another on solo material or trying out new collaborative material. Though fans have long hoped for a Hill-McGraw duets album, it does not appear to be in the works for this set of performances. Hill has reportedly finished recording her long-awaited new studio album, and McGraw is in the process of recording his first collection as a Big Machine artist.
Soul2Soul will be the third country show to hit the Vegas strip, following Garth Brooks’ ongoing residency at the Wynn and Shania Twain’s upcoming residency at Caesars Palace. McGraw stressed their show was, “not trying to counterbalance anything Garth is doing.” The pair and Caparella left it open-ended as to whether they might consider extending the performances past April.
“We will certainly give fans what they want,” explained Hill, “but this gives us the opportunity to be creative together like we never have before.”
Which will, undoubtedly, be a necessity. At less than 2000 seats, the opulent Venetian Theatre is a much more intimate venue than the stadiums and arenas both artists are used to playing. It’s also likely a different audience than the rowdy stadium crowd, which will call for some adjustments in presentation.
The Venetian, by the way, was an incredibly gracious host. Media visitors from Nashville and beyond were wined and dined in true Vegas style, including an extravagant dinner at the hotel’s Tao Asian Bistro, and a delicious lunch reception following the press conference. The building also offers oodles of high-end shopping, modeled on the winding streets and canals of Venice. The well-appointed, comfortable guest suites made for a relaxing retreat away from the excitement of the gaming rooms downstairs. A complimentary tray of chocolates (including a chocolate gondola and a marbled chocolate column) was sent to the visitors’ rooms upon arrival, which this writer quickly devoured in its entirety.
After all, what happens in Vegas is supposed to stay there.



by Marcus Hummon






There is zero major-label product in the country reviewing stack this week, but there’s still plenty of quality listening to be had.
I am also happy to report that there are a number of promising newcomers with us today. They include Kris Gordon, J.D. Shelburne and our DisCovery Award winning band Cash Creek.




Isn’t it fun to watch the “human wave” seemingly glide around the perimeter of a stadium as excited fans toss their arms up creating an energy that moves across the crowd with such ease and grace?
During the past few years total country album sales have been mostly constant, but the physical slice of that same size pie is definitely contracting. There’s a lot of factors at work contributing to the digital uptick. Physical shelf space has been shrinking, making it more difficult to find catalog and other fan favorites in local music sections which pushes consumers online. At the same time adoption of digital tools including mobile, tablet, laptop and desktop continues to explode. Whereas once upon a time many consumers just didn’t know how to purchase and download an album, the procedure is becoming so “user friendly” that even Mom and Grandma are starting to give it a try.
For example, on July 3, Amazon offered twenty album titles at 99¢ including Katy Perry and the Black Keys. According to Billboard’s Keith Caufield (7/21/12) the entire promotion scanned 454,000 digital albums for the week versus the previous week when the same twenty titles scanned a meager 64k.
Topping this week’s country album list is Zac Brown Band whose Uncaged has a strong second week scanning over 78k units (40% digital downloads) and falling about 67% from last week. Old Crow Medicine Show debuts at No. 4 this week with about 17k and Warner’s The Farm is planting a few seeds starting out at No. 35 with over 2.7k. In the wake of Zac’s strong debut last week, country album sales tumbled 29% this week.