BREAKING: Annie Ortmeier Exits Triple Tigers, Raffaella Braun Named President

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Annie Ortmeier, Raffaella Braun

Annie Ortmeier has stepped down from her role as Co-President of Triple Tigers Records.

Ortmeier joined the company in 2023 alongside Kevin Herring.

She began her career as an intern with CMT and its digital branch, CMT.com, which led to a full-time job managing the online retail brands of CMT, VH1, Comedy Central and LOGO. After that, Ortmeier transitioned to an agency owned by Ticketmaster where she managed online stores for a diverse roster of artists, before launching Yowza Ecommerce Solutions. Her company linked up with global superstars like Taylor Swift, which brought Ortmeier to join Big Machine Records as their Director of Interactive Marketing in 2011. She later served as Sr. VP of Streaming Marketing at UMG, where she was responsible for both audio and video streaming marketing strategy for all the label’s artists.

Ortmeier shared the news on her social media in a post captioned, “I have truly loved these last three years wrapped in tiger stripes. I will take with me so many incredible memories, formidable team accomplishments, great music and above all, great friendships.”

Raffaella Braun has been named President of the label. She was elevated to Co-President from VP of Radio Promotion earlier this year. Braun boasts over 15 years of experience, most recently leading the promotion team to achieve its last 13 (out of a total of 16) #1 radio chart placements for Scotty McCreery, Russell Dickerson, and Ella Langley. Prior to radio promotion, Braun was a booking agent at CAA and an event producer.

Lauryn Sink
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