Atlus Inks With BBR Music Group/BMG Nashville
Pictured (L-R, bottom row): BBR Music Group/BMG’s VP, Legal & Business Affairs Quinn Bauducco, BBR Music Group/BMG Nashville’s VP, A&R Camille Kenny & EVP, Recorded Music JoJamie Hahr, BMG North America’s SVP, A&R Katie Kerkhover, BBR Music Group/BMG Nashville’s General Manager Peter Strickland, Wardog Management’s Matt Wallace and Range Media Partners’ Chandler Rosen. (L-R, top row): BMG America’s President, Frontline Recordings Jon Loba, Atlus and Range Media Partners’ Shawn McSpadden
Atlus has inked with BBR Music Group/BMG Nashville.
As an independent artist, Atlus amassed a Platinum single, four independent studio albums, a fan base that has grown into the millions across social platforms and over a billion on-demand streams.
“Music has always been personal to me. Everything I write either helps me work through something or tells a real story from my life,” states Atlus. “The industry default is ‘It’s not personal, it’s just business.’ But that’s never been true for me, and from day one [Jon] Loba, JoJamie [Hahr] and everyone at BMG have shown it’s never been true for them either. It’s clear we are truly on the same page. It IS personal and that is the way we do business.”
“Every time we introduce Atlus to someone new, there is an instant and passionate connection,” says Loba, BMG America’s President, Frontline Recordings. “He is a true poet, who powerfully and intimately chronicles the very real struggles and tragedies of life in a way that still leaves hope for a better day. While his journey and sound are specific, we have found that, even inside the label, he connects across age, gender and musical taste in an incredibly universal way. We could not be more excited to partner with him and his team in championing his music across the globe!”
His first single on the label, “Devil Ain’t Done” is out today (Aug. 15). The track, which he wrote alongside David Garcia (who also co-produced the release with Andrew Baylis) and Geoff Warburton, reflects themes of self-doubt & perseverance.
“I believe that everyone runs into the devil at some point in their life, and sometimes it’s the devil in your mind and sometimes it’s the devil in your hometown. And where I grew up, he drove a nice car, had fast cash in his pockets, pills in the glove box, and he lived in the trailer next door. I spent most of my life avoiding that devil,” explains Atlus. “Life is much better now, but the devil can find his way into any room. I just remind myself to keep being a good person and not give into the temptation.”
