Erin D. D. Burr Rises To VP, Communications At Big Machine Label Group

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Erin D.D. Burr. Photo: Katie Kauss

Big Machine Label Group has announced the advancement of Erin D.D. Burr to Vice President, Communications.

Since joining Big Machine nearly twelve years ago, some of Burr’s achievements include helping to revitalize Reba McEntire’s presence in pop culture and earn the icon a Grammy Award for her first gospel album in 2018, and positioning ACM & CMA Awards Female Artist/Vocalist of the Year Carly Pearce as one of the format’s leading women. She was key in the development of Florida Georgia Line‘s initial press strategy, and has contributed to opportunities for highly acclaimed artists Sheryl Crow and Ray Wylie Hubbard. Burr eagerly seeks out placements for Tyler Rich, Eli Young Band, The Cadillac Three and Riley Green, as well as helps to introduce newcomers Laci Kaye Booth and Heath Sanders.

“Erin Burr’s commitment to creating and executing media campaigns is unmatched,” shares BMLG’s Senior Vice President of Communications, Jake Basden. “Her tireless work ethic and love for the music has greatly impacted Big Machine Label Group and its roster of artists for over a decade. This incredibly deserving promotion to Vice President is a nod to the past and a celebration of a bright future.”

“I am grateful for the opportunity to have learned from some of the most charismatic and talented creators throughout my time at Big Machine,” says Burr. “Thank you to Scott Borchetta for the space to discover career-defining moments with iconic artists, those leading a new generation and all who dream beyond genre boundaries. Let the adventures continue!”

Now based in Washington, D.C., Burr graduated from West Virginia Wesleyan College and previously worked at Special Promotions Inc. and NSAI before joining BMLG in 2010.

Reach Burr at erin.burr@bmlg.net.

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