CMA Awards Ratings Slip
The ratings for Wednesday evening’s CMA Awards slipped by 40 percent, reports Variety, earning 6.8 million total viewers, and a 1.1 rating among adults 18-49—an all-time low in viewership for the program. The 2019 awards show brought in 11.3 million viewers, earning a 2.0 rating in the 18-39 demo.
The previous lowest-viewership for the show was in 2018, when 10.06 million viewers tuned in, earning the show a 2.1 rating in the 18-49 demo.
Variety also reports that many awards shows saw viewership fall by double-digits this year, with the Oscars slipping 20 percent, the ACM Awards ratings falling by more than 30 percent and the Billboard Music Awards ratings slipping by 55 percent.
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.
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