Entercom’s Radio.com Announces Record Digital Audience

Entercom has revealed a new record of 40 million monthly active users for radio.com, the company’s digital audio and content platform that is the digital home for all Entercom content across its 235 stations, along with hundreds of affiliate stations and numerous podcasts.

Radio.com has earned 63% year-over-year growth across all devices including mobile, smart speakers and desktop, with its web platform’s visitor base growing 107% year-over-year. Other year-over-year highlights for radio.com include a 22% increase in total listening hours, the eighth straight month of double-digit growth, as well as a 90% year-over-year spike in listenership on smart speakers, with 27% month-over-month growth. There has also been a 122% growth in video consumption across the platform, with radio.com live producing over 4,000 hours of live music and sports video content in March, an 18% year-to-date increase.

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Jessica Nicholson

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.

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