Cody Alan made an announcement on his socials yesterday (Feb. 6) that his weeknight radio show, CMT Radio Live, has pledged to go 50/50 with equal play for both female and male artists as part of the CMT Equal Play Campaign. CMT Radio Live airs weeknights 7 pm-12 midnight and at CMTcody.com.
The move follows CMT’s recent announcement to establish a 50/50 programming policy for music videos from female artists on both its CMT and CMT Music channels. Of the full 29-hour primetime video hours across CMT’s platforms, female artists will account for half of those videos aired, an increase from its previous 40/60 ratio.
In January, CMT added a deal point to its radio distribution partnership extension which allows CMT to impact programming on over 230 stations. CMT’s Next Women of Country: Artist of the Month on-air feature allows CMT control of one spin per week for rising female artists, directly increasing airplay for females and the country charts.
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