Romeo Entertainment Group, Beckon Entertainment Partner To Form BERO Entertainment Group

Pictured: Nick Kulb, R.J. Romeo

Beckon Entertainment and Romeo Entertainment Group have aligned to form BERO Entertainment Group, a full-service live entertainment agency. BERO will offer artist booking and production for festivals, corporate functions, conferences and more. BERO will also offer in-house counsel, assistance with contractual processes and day-of-show execution.

“Bero is the partnership between Romeo Entertainment Group and Beckon Entertainment. REG’s reputation as a premier talent buyer and concert producer made them a natural fit for Beckon,” said Nick Kulb, President, Beckon Entertainment, Inc. “Together, we can offer a wide variety of services including booking artists and production services such as audio, lighting, video, logistics and operations, making this a one-stop service provider for talent buyers and live productions of all sizes.”

“Teaming up with Beckon is a natural way for REG to expand our presence into the festival management, corporate and private event areas,” said R.J. Romeo, President, Romeo Entertainment Group. “Nick and I have worked on several projects together and we complement each other’s skill sets. Nick’s knowledge of operations and logistics is unparalleled in the live event space. By combining our unique talents we can offer clients a full-service solution for all of their event needs. We book a lot of shows and Beckon works with a lot of production vendors. We know what things should cost and we can guarantee that we can help save corporate and private clients money over their existing event service providers who might only do a handful of shows per year.”

Kulb has nearly 20 years experience in the music and live event space, as a specialist in event logistics and production for major festivals management, operations and talent acquisition. He has worked on sponsorship and advertising deals with companies including Apple/iTunes, Sony, Disney, General Motors, Pepsi and more.

In his role as President of the 65-year-old family-owned and operated talent buying agency Romeo Entertainment Group, R.J. buys and services client events, working with an array of artists. He also offers consulting, security planning, emergency management planning, venue layout and more. Romeo was named the 2014 IEBA Fair Buyer of the Year and in 2018 earned the ACM Don Romeo Talent Buyer of the Year Award and the IEBA Fair Buyer of the Year honor.

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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

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