Curb | Word Entertainment Announces PR, Marketing, Promo Staff Changes
Pictured (L-R, top row): Maddi Bayer, Brian Day; (L-R, bottom row) James Freshwater, Jessie Lowe
Curb | Word Entertainment has made several new promotions and hirings. Jessie Lowe moves into the role of Director, Publicity, to spearhead publicity efforts on behalf of the country and Christian artist rosters. Lowe has served multiple roles at Curb | Word Entertainment over the past five years, and spent the past three years as Coordinator for the Country Promotion team.
James Freshwater moves to the role of Digital Marketing Manager, where he will implement digital marketing strategies on behalf of the country and Christian artist rosters. The Ohio native most recently served as an A&R representative, and previously spent time as part of the band Lovedrug.
Brian Day joins as Promotions & Marketing Coordinator for Curb | Sidewalk Records. In his role, Day facilitates pop promotion initiatives and marketing efforts for the Curb and Sidewalk Records roster. Day previously worked at Columbia Nashville and in promotions for Hall Communications.
Maddi Bayer joins Curb Records as Coordinator of the Country Promotion team, having previously worked with the Radio & Streaming team at Warner Music Nashville. The Belmont graduate also spent time as an assistant to the President at Musicians On Call.
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