Billy Bob’s Texas Names AXS As Official Ticketing Partner

Country music venue Billy Bob’s Texas has announced AXS as its official ticketing partner, with the establishment moving all future onsales to the AXS digital ticketing system.

Texas country star Pat Green was on hand for the announcement at “The World’s Largest Honkytonk,” as his show venue on Feb. 1, 2020 will be the first Billy Bob’s event sold via AXS.

AXS’ FanSight seat map will be available for Billy Bob’s shows beginning in early 2020. Unlike other enhanced seating maps, this industry-exclusive 3D digital visualization is a mobile-first product and provides a fully immersive 360-degree experience, including everything from the mechanical bull to the dance floor.

“We are excited to provide the very best in ticketing technology for our fans,” said Billy Bob’s General Manager Marty Travis. “AXS offers state-of-the-art technology solutions to ensure an easy purchase and mobile entry experience for ticket holders attending Billy Bob’s concerts. Fans have the option to purchase mobile tickets, scan upon entry with their smartphones, manage their accounts directly from their mobile devices and seamlessly transfer or exchange tickets for events they cannot attend.”

“Billy Bob’s is a treasure to me, and I’m so excited to see the future,” said Green. “You can see it here, right now of where we are going, of how you get tickets into people’s hands without worrying about anything.”

Billy Bob’s has hosted country music and classic rock’s top artists for nearly four decades, and has been named “Country Music Club of the Year” 12 times by the ACM and CMA.

“There’s not much that can be improved in such a historic venue like Billy Bob’s, but we are excited to take their ticketing experience to the next level,” said Rob Sine, Chief Revenue Officer of AXS. “Optimally, the fan experience starts with an easy and seamless ticket discovery experience, allowing customers to make an educated decision on which tickets to purchase on their mobile devices.”


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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

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