Industry Ink: Song Suffragettes, RCA Inspiration, Jennie Smythe, Lisa Chader, Lucia Folk
Song Suffragettes Gets Presenting Sponsor
All-female musical collective Song Suffragettes announced its first presenting sponsor, The LSSW Group at J.P. Morgan Securities. Based in New York, the four female partners of The LSSW Group serve wealth management and investment needs of the music industry.
“Song Suffragettes hit the five-year mark this year and given the continued success of the show, we’ve been looking for sponsors to assist as we grow our all-female performance brand,” says Todd Cassetty, founder of Song Suffragettes. “After meeting Eden Lopez, Leslie Schwartz, Paula Steinberg and Liz Weikes, working with The LSSW Group made perfect sense. This relationship will help us evolve new female-centric initiatives, and it is the glowing definition of women supporting women.”
Justin Tomlinson Returns To RCA Inspiration
RCA Inspiration has appointed Justin Tomlinson as Associate Director of Digital Marketing. Tomlinson will lead strategic implementation of digital marketing campaigns for all RCAI artists, and ensure marketing campaigns support all promotion and consumption efforts.
Most recently, Tomlinson worked at Sony Music Nashville, overseeing day-to-day digital strategy for the roster. His career has also included time at BET Networks, RCA Inspiration/Sony Music, and Sony Music as Digital Strategy Manager.
Girlilla Marketing’s Jennie Smythe Shares Cancer Battle
Girlilla Marketing CEO/founder Jennie Smythe opened up about her battle with breast cancer in an article from People Magazine. Smythe shared how a routine mammogram likely saved her life and detailed her courageous battle against the disease.
Lisa Chader, Lucia Folk Launch The Change Agent-cy
Former CMT/Viacom executives Lucia Folk and Lisa Chader have announced the launch of The Change Agent·cy – a consulting firm that guides entertainment and corporate clients in supporting the causes and charities they care about in measurable, impactful ways. The Change Agent·cy serves as a resource on social and civic issues, advising on comprehensive, integrated social impact strategies and advocacy, providing constituents the necessary tools to take positive action while strengthening, and remaining true to, their overall brands.
Folk is President and CEO of The Change Agent·cy; Chader serves as Chief Communications Officer.
Using a multi-tiered, scalable approach, The Change Agent·cy offers a variety of services including corporate social responsibility planning, marketing, PR and events; reputation, image management and artist development related to social causes; streamlined processes for charity request fulfillment; and more. A menu of services can be accessed at thechangeagentcy.com.
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