ASCAP “I Create Music” EXPO Rebrands, Gets New Location

In celebration of the 15th anniversary of the music creator conference ASCAP “I Create Music” EXPO, the conference has been rebranded as ASCAP Experience, and has a new location, now set for the InterContinental Hotel in downtown Los Angeles on April 1-3.

“Over the last 15 years, as our attendees and the music industry have evolved, so has ASCAP EXPO,” said ASCAP Executive Vice President/Chief Marketing Officer Lauren Iossa. “We have renamed it the ‘ASCAP Experience’ to encompass programming that meets the holistic needs of music creators today, with even more opportunities for participants to make music together. And we are excited to welcome all of our Experience attendees to join us in this next phase at a new venue in downtown LA.”

Programming for the event has also expanded, designed to present insights from best-in-class industry experts, hit songwriters, and to offer tools to boost creativity as well as technology demonstrations. There will also be a focus on wellness workshops, in addition to an abundance of live music.

Attendees can register at Registration is open to ASCAP members through Oct. 1; the general public can register beginning October 2.


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About the Author

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

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