Kobalt’s recordings company AWAL has engaged in a year-long partnership with Nashville-based, non-country music industry organization The Other Nashville Society (TONS).The partnership will create various events and programs to help Nashville creators connect and advance their careers.
TONS, which launched in 2017, hand-selects its group members, which include numerous influential industry members and creators.
AWAL Lonny Olinick commented, “Nashville is one of the most diverse and vibrant music communities out there and we see this partnership as an opportunity for AWAL to discover, develop, and launch global artists. AWAL and TONS are aligned in our ultimate goal of bringing artists together and helping them grow their careers. We look forward to all that we will accomplish together this year.”
Josh Collum, Co-founder & Partner of TONS added, “This is more than just a sponsorship for us. This is a deep, strategic partnership. We believe in what AWAL is doing, and we feel like our membership and our city needs to get to know them better. We’re already working on some really cool things we can do together, and you’ll see those roll out throughout 2019.”
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