mTheory Adds Marketing Manager

Erica Buchi

mtheory Nashville, the Music City division of the artist management services company, has hired Erica Buchi as Marketing Manager.

Buchi comes to mtheory from Ticketmaster/Live Nation Entertainment, where she was Marketing Services Specialist- National Tours. For over five years, she supported artists like Keith Urban, Jason Aldean, Florida Georgia Line and Carrie Underwood.

mtheory, which was founded in 2010, also has offices in New York and Los Angeles.

Buchi can be reached at [email protected]


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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]

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