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Otto Padrón Named Co-President & COO Of Get After It Media

July 1, 2025/by Lorie Hollabaugh

Otto Padrón

Otto Padrón has been appointed as Co-Owner, Co-President, and Chief Operating Officer of Get After It Media.

In his new role, Padrón will oversee day-to-day operations, implement strategy, and manage the operational side of the company to ensure efficiency while executing corporate vision set by GAIM’s Founder and President Joel Wertman. Founded in Chattanooga with a presence in Nashville, the company will now operate under a newly-defined leadership structure.

Prior to joining GAIM, Padrón led content and programming at Telemundo and Univision. He also served as President and CEO of Meruelo Media, where he transformed the company into a television and radio super-cluster in Los Angeles. An award-winning content creator, Padrón is also an inductee into the prestigious Emmy Silver Circle Honor Society of the National Academy of Television Arts & Sciences.

In addition to his extensive media career, Padrón is a highly decorated U.S. Army senior leader with multiple combat tours. He began his military career in the elite Airborne Ranger Regiment under the Special Operations Command and completed 38 years of distinguished service, ultimately serving as the Deputy Division Commander of the 91st Wild West Division. Today, Padrón is an Army Reserve Ambassador, an assignment that carries the protocol and stature of a two-star General.

“Otto is the right man at the right time for our company—I’ve known him for years, and I’ve seen how he transformed a company into a powerhouse,” states Wertman. “His exceptional background. His achievements across the media landscape. His ability to lead with vision, integrity, and purpose makes him uniquely qualified for this moment,” continued Wertman. “With Otto in place as our Co-President and COO, I am absolutely certain that GAIM will continue to flourish.”

“I’m excited to join Get After It Media at such a pivotal time,” says Padrón. “GAIM has a proud legacy and a powerful portfolio of brands that engage and uplift. Together, we’ll build a next-generation media company that is rooted in content that connects, platforms that inspire, and partnerships that thrive. The future is bright and we are just getting started.”

GAIM’s five networks currently reach more than 88 million homes via 353 affiliates across more than 100 U.S. markets.

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Lorie Hollabaugh
Lorie Hollabaugh
Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at lhollabaugh@musicrow.com.
Lorie Hollabaugh
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https://musicrow.com/wp-content/uploads/2025/06/Otto_Headshot_2024.png 606 940 Lorie Hollabaugh https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Lorie Hollabaugh2025-07-01 10:33:102025-07-01 12:52:23Otto Padrón Named Co-President & COO Of Get After It Media

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