Greg Bates, Skip Black, Victoria Goodvin Join Liv Write Play

(Back Row, L-R): Ilya Toshinskiy, Partner, Producer, Musician at Liv Write Play, LLC; Dennis Kurtz, VP and Partner at Liv Write Play, LLC; Olivia Lane, Aaron Scherz, Victoria Goodvin, Creative Director at Liv Write Play, LLC; Angelica Franzino, Office Manager at Liv Write
Play, LLC. (Front Row, L-R): Greg Bates, Skip Black. Photo: Courtesy of Liv Write Play, LLC

Songwriters Greg Bates and Skip Black have signed with Liv Write Play Publishing.

Bates, who was a solo artist on Republic Nashville, has cuts under his belt by Montgomery Gentry, Justin Moore, and William Michael Morgan. The Nashville native had a Top 5 hit with “Did It for the Girl.” 

“I’m so excited to be joining such an amazing team of staff and writers at Liv Write Play,” Bates shares. “I look forward to future successes at this new creative home.”

“Greg is a very in-demand writer in Nashville. We know how fortunate we are to have him,” says Ilya ToshinskiyLiv Write Play, LLC Partner. “With his kind of talent and versatility, he’ll be able to fit into so many different writing situations. His potential is unlimited.” 

Black moved to Music City in 2007 from North Carolina and started a publishing deal with Nashville Songwriters Hall of Famer Kye Fleming the same year. He has had cuts with Gary Allan, Edens Edge, LOCASH, Craig Morgan, Eric Paslay, and Drake White, among others.

“I’m grateful to be a part of the excellent team that Liv Write Play has assembled,” Black adds. “Their great work ethic and commitment to their writing staff has me excited about what the future holds. I’m thankful we partnered for my next chapter!”

In addition, Live Write Play has hired Victoria Goodvin as Creative Director. Goodvin was previously creative manager at Row Entertainment and Song Factory. Originally from Princeton, North Carolina, Goodvin graduated with a B.A. degree in Entertainment Industry Studies from Belmont University in 2013.


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Hollabaugh, a staff writer at MusicRow magazine, has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected]

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