The 2016 CMT Music Awards brought in 3.3 million viewers (live plus same day) on Wednesday night (June 8). Ratings were up 21 percent from 2015. The show was simulcast across three Viacom networks (CMT, TV Land and [email protected]) and received a gross rating in its target demo of 1.36.
The awards also lit up social media with #CMTawards trending worldwide for 5 hours to rank as the top-rated Series/Special on Nielsen Twitter TV Ratings for the day.
Hosted by Erin Andrews and J.J. Watt, the star-studded evening included mash-ups from Little Big Town and Pharrell Williams, Blake Shelton and The Oak Ridge Boys, and Cam and Fifth Harmony.
Winners included Carrie Underwood, Tim McGraw, Shelton, Chris Stapleton, Little Big Town, and Thomas Rhett.
About the Author
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at [email protected]View Author Profile
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