Southern Ground CEO Rob Parker Exits

Rob Parker. Photo: Shorefire Media

Rob Parker has stepped down from his role as Southern Ground president and CEO. As the CEO of Southern Ground, Parker led the business efforts of Zac Brown and the Zac Brown Band. In addition, Parker also led the organization’s philanthropic efforts while serving as President of Southern Ground Charities. Parker served as CEO of Camp Southern Ground in April 2013, before later joining Southern Ground in the same role.

Parker has begun serving as CEO of Wisdom Transfer, a professional services firm focused on leadership development through executive coaching and public speaking.

“It was a pleasure to work with an artist with Zac’s incredible talent, creativity, and passion for helping others,” Parker told MusicRow. “Together we were able to raise millions for Camp Southern Ground, while building multiple business lines that will provide support for the camp for years to come.”

Prior to his work at Southern Ground, Parker served as a CEO with Ronald McDonald House Charities, Kiwanis International, and Boys and Girls Clubs of America.

Parker can be reached at rob@wisdomtransfer.com.

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Jessica Nicholson

Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.

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