Jennifer Shaffer Rises At Streamsound

Jennifer Shaffer

Jennifer Shaffer has been upped to National Director of Promotion at Streamsound Records. Shaffer joined the label 11 months ago and previously did stints in promotion at Sidewalk, Rodeowave, Warner Music Nashville, Lyric Street, and Columbia Records.

“Jennifer is very passionate about our roster and is a natural fit for this position,” states Streamsound CEO/President Steve Richardson. “We are happy to promote such a great staff member on our team.”

“I am very thankful for the confidence Steve Richardson has instilled in me as I move into the national role,” says Shaffer. “We have an amazing promotion team and a talented roster, and I am looking forward to our future.”

Streamsound is home to artists Kristian Bush, Austin Webb, Dakota Bradley and Jaida Dreyer.

Teddi Bonadies recently exited Streamsound’s promo department, where she served as VP/Promotion & Strategic Marketing.

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Lorie Hollabaugh

Hollabaugh, a staff writer at MusicRow magazine, has over 20 years of music business experience and has written for publications including American Profile, CMA Close Up, Nashville Arts And Entertainment, The Boot and Country Weekly. She has a Broadcast Journalism and Speech Communication degree from Texas Christian University, (go Horned Frogs), and welcomes your feedback or story ideas at [email protected].

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