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Beats Music, Southwest Team For In-flight Music Streaming

November 3, 2014/by Jessica Nicholson

beats southwest11Customers flying Southwest Airlines will now be able to stream a range of free music programming handpicked by Beats Music curators. The new inflight music service is free and includes a library of hundreds of playlists, ranging from pop, rock, Country, and other genres, which can be streamed on Wi-Fi-enabled personal devices.
The listening experience is customizable thanks to The Sentence, which offers a continuous playlist customized to users’ responses to four questions regarding, location, activity, surroundings and musical preference.
The entertainment service was introduced during a live demonstration today (Nov. 3) on-board the official Beats Music-decaled 737 aircraft. The service will be compatible with mobile devices and operating systems, including iOS and Android, as well as most web browsers.
The service provided on the Southwest entertainment portal will be compatible with major mobile devices and operating systems, including iOS and Android, as well as most web browsers, and is designed to ensure a seamless and superior quality playback.
“Southwest connects our Customers to what is important in their lives, and in this case, it’s music,” said Kevin Krone, Southwest Airlines Chief Marketing Officer.  “We continue to enhance our on-board offerings to remain current as our Customers’ needs evolve, and with the addition of Beats Music on our entertainment portal, we’re doing just that.”

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Jessica Nicholson
Jessica Nicholson
Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at jnicholson@musicrow.com.
Jessica Nicholson
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https://music-row-website-assets.s3.amazonaws.com/wp-content/uploads/2014/11/10173938/beats-southwest11.jpg 310 291 Jessica Nicholson https://musicrow.com/wp-content/uploads/2019/03/MusicRow-header-logo-Mar19B.png Jessica Nicholson2014-11-03 12:18:422014-11-03 12:18:42Beats Music, Southwest Team For In-flight Music Streaming
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