Sidewalk Records Promotes Hartigan


Lori Hartigan

Sidewalk Records has promoted Lori Hartigan to Vice President of Promotion.

Hartigan had served as the National Director of Promotion for Sidewalk since joining the Curb Records imprint in August of 2013. Her previous stints include the executive management team at Rodeowave Entertainment, and 19 years at Arista Nashville, where Hartigan helped launch the careers of artists Brad Paisley, Carrie Underwood, Alan Jackson, Brooks & Dunn, Diamond Rio and more.

CEO of The Curb Group, Jim Ed Norman states, “It is a distinct pleasure to announce Lori’s promotion. It is also extremely gratifying when exemplary leadership can be recognized in this fashion and Sidewalk is honored to have her directing the efforts of our promotion team. We take great pride in knowing an industry veteran and tenacious champion of music has joined our family.”

Sidewalk Records GM, Wayne Fricks, adds, “It is with great confidence that we announce Lori to head up Promotion for the label in this exciting time of growth for Sidewalk Records.”

Says Hartigan, “I’m thrilled to get the chance to lead Sidewalk’s promotion team in exposing and developing our fresh and talented new artists, Dylan Scott and Morgan Frazier.”

Hartigan now resides in Nashville, Tenn.


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Jessica Nicholson serves as the Managing Editor for MusicRow magazine. Her previous music journalism experience includes work with Country Weekly magazine and Contemporary Christian Music (CCM) magazine. She holds a BBA degree in Music Business and Marketing from Belmont University. She welcomes your feedback at

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