Springsteen to Keynote SXSW

Bruce Springsteen will serve as keynote speaker on March 15 for the 2012 South By Southwest conference in the Austin, TX.

Springsteen is known for his rock albums that honor folk and acoustic musical traditions with live shows that celebrate the communal power of music.

This keynote will further SXSW’s aim to foster connection and communication in the music community.

The event will be open to Music and Platinum registrants and registered showcasing artists. Conference registrations are now being accepted.

Springsteen joins notable SXSW keynote alumni including Johnny Cash, Carl Perkins, Lucinda Williams, Robert Plant, Pete Townshend, Smokey Robinson and Neil Young.