Video Roundup: Grascals, Jesse and Noah, Adam Craig Band

The Grascals‘ video for “I Am Strong” has been added for airplay by GAC and The Country Network. Country Hall of Famer Dolly Parton makes a special guest appearance in the video, which was directed by David Corlew and produced by former TN Commission head David Bennett. The song, written by Jamie Johnson and wife Susanne Mumpower-Johnson with friend Jenee Fleenor, was inspired by stories of children being treated for cancer and other diseases at St. Jude Children’s Research Hospital in Memphis. The emotional video was filmed at the hospital and several patients make appearances. “The bottom line and the whole point of the video was to convey the song’s message,” Johnson says.  “We didn’t want to take anything away from the children or their stories, and I think we stayed true to that.” A portion of the proceeds from the song will benefit St. Jude.
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Jesse and Noah Bellamy’s single “Dirty With A Southern Drawl” has been shipped to Texas radio this week by Luna Chica Records, and it is accompanied by a controversial video. Shot in Memphis by director Mike McCarthy, the video incorporates elements of comic book style and WWII iconography to tell the story of a woman’s plan to stop the war through striptease. “Even though this video may raise a few eyebrows along Music Row and will most-likely not be embraced by CMT and GAC, we all feel it maintained the artistic integrity which it was meant to have,” says Brenda Cline, general manager and director of A&R for Luna Chica Records. “We think that viewers are tired of the same old cookie cutter videos. I say ‘bravo’ to Mike McCarthy, and Jesse and Noah’s creative risk taking. As far as the song is concerned, it’s as country radio as it gets and it’s great!”
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The Adam Craig Band has released the video for its song “Nothin’ Wrong.” Directed by Jeff Johnson in conjunction with Gamma Blast, the video was shot in various locations around Manchester, Tennessee. The concept behind it was to capture the value and simple joy in small-town living, being surrounded by a few close friends and the memories shared with them. “I love working with Adam, Brian, Jimi and Ryan” says Jeff Catton, of InTune Entertainment, who manages the band. “They’re extremely hard working and very focused on their career.”