Quarterback Records and John Ettinger’s newly-established management/consulting firm, Ettinger Talent Associates have formed a joint venture which places Quarterback founder Chris Allums and Ettinger as co-principals of an enlarged Quarterback Records.
“This is a huge step for Quarterback,” said Allums. “John’s reputation in Nashville and throughout country radio is one of integrity and success. We are very excited to begin this new era, and we expect to take a lead position in the profession of country radio marketing.”
“I couldn’t be more excited to get going with Chris and his team,” said Ettinger. “Together we plan to rewrite the understanding of what an independent label is and how it can partner with country radio and country artists.”
Allums founded Quarterback in 2003 and has been associated with records such as “Pray For You” with Jaron and The Long Road to Love,” and “Three Wooden Crosses” for Randy Travis.
Ettinger spent 14 years with Mercury Records, the last seven as VP of Promotion, where he oversaw artists Shania Twain, Toby Keith, Sugarland and Billy Currington. He helped launch Disney’s Carolwood Records in 2008, scoring a Top 10 single for Love And Theft, before segueing to sister label Lyric Street to head field promotion there in 2009.
Quarterback Records Staff
Chris Allums, President
JR Hughes, National Promotion Director and
Bill Lubitz, West/Southwest Promotion Director
John Ettinger, Principal
Chuck Thagard, Northeast/Southeast Promotion