To promote their sophomore album, Need You Now, set for release Jan. 26, Lady Antebellum will be making various media appearances. Their schedule is highlighted by a Jan. 27 performance on The Ellen DeGeneres Show, a performance slot on both the MusiCares Tribute to Neil Young on Jan. 29 and CBS’s telecast of the GRAMMY Awards on Jan. 31, as well as a two song outdoor concert on Jimmy Kimmel Live on Feb. 2. The band will wrap up three weeks on the road with a trip to Vancouver for a performance on TODAY live from the 2010 Olympic games on Feb. 16.
Lady A is offering fans who purchase either the physical or digital album, through any retailer, added bonus content through ladyantebellum.com. One track will be given away each month in 2010 with the first track available on Jan. 26. Additionally, the band is world-premiering the album online through MySpace Music, and they will also participate in AOL’s “Sessions” program and Yahoo’s “Maximum Performance” series. Recently Lala started offering the uptempo track “Stars Tonight” through the Facebook gift store, a first time promotion for a country artist.
Lady A is also currently prepping to join Tim McGraw’s Southern Voice Tour kicking off on Feb. 11 in Omaha, NE.