
John Carter Cash and reigning MLS MVP Hany Mukhtar. Photo: Courtesy of Nashville SC
Nashville Soccer Club has unveiled their brand-new Man in Black Kit, honoring one of the most influential songwriters of all time, Johnny Cash.
Created in collaboration with the estate of Johnny Cash, Sandbox Succession and Wasserman Music, the Man in Black Kit was inspired by The Backline Supporters Collective, the club’s fans. On Feb. 29, 2020, Nashville SC inaugurated its journey in Major League Soccer in front of 59,069 fans, a state record for a soccer match. Prior to kickoff, The Backline unveiled their first ever MLS TIFO, featuring the Man in Black alongside the Nashville SC logo. Inspired by that moment, Nashville SC and Cash’s estate began collaborating to tell the story of the life and legacy of Cash.

Nashville SC’s new ‘Man In Black’ kit. Photo: Courtesy of Nashville SC
“From the first day we started Nashville Soccer Club, we talked a lot about being ‘uniquely Nashville,’” says Nashville SC CEO Ian Ayre. “This city is steeped in music history and icons of that industry. None more so than the Man in Black himself, Johnny Cash.”
From our opening match on Feb. 29th, 2020 when our supporters, The Backline, unveiled a Tifo with that famous Johnny Cash image, there has clearly been a strong connection between both The Cash Family and the NSC family. I don’t think there can be a greater tribute to Johnny’s place in music history or Nashville than to have a team full of Men in Black take the field on behalf of Nashville SC.”
The all-black ensemble is embellished by dark graphite and iron metallic accents including a jocktag of Cash’s iconic photo at Folsom Prison, Cash’s autograph on the back of the neck, the Nashville SC crest, and an iron metallic Renasant Bank logo as well as an Adidas logo. The left sleeve celebrates the Apple and MLS partnership by featuring the Apple TV and MLS logos, and the right sleeve features the Hyundai logo.

Photo: Courtesy of Nashville SC
Nashville SC will don the Man in Black Kit for the very first time on Saturday, Feb. 25 as it hosts New York City FC as the first match of the MLS Is Back weekend. Scheduled to kick off at 3:30 p.m. CT, the match will honor the collaboration with a special ‘Man in Black’ match.
“Nashville meant so much to my father, both as a historical music community and a welcoming home,” says John Carter Cash son of Cash and country legend June Carter. “Connecting the Cash legacy to Nashville Soccer Club and Major League Soccer, and the joy it’s bringing to Nashville residents, would have made him proud. I’m delighted to see the Man in Black celebrated alongside the Boys in Gold.”
To celebrate the launch of the Nashville SC Man in Black Kit, now featured on the official Nashville SC Apple Music playlist, fans can enjoy an exclusive pair of Johnny Cash singles: “God’s Gonna Cut You Down,” a rendition performed by breakout country artist Bailey Zimmerman and a take on the classic “Man in Black” by Mexican singer-songwriter and guitarist Carín León.

Photo: Courtesy of Nashville SC
Following its debut, the Man in Black Kit will be featured throughout the 2023 and 2024 MLS seasons, and will be available for purchase on the club’s website. In addition to the kit, the partnership will include special collaborations, which will be offered exclusively through Fanatics, the clubs official retail partner, throughout both seasons.
Tomorrow, Saturday, Feb. 18, Nashville fans have the opportunity to see and purchase the Man in Black Kit during a public event at the Walk of Fame Park (across from the Country Music Hall of Fame). The festival-like celebration will kick off at 11:30 a.m. CT with a live performance fromLeón as well as two other guests, a DJ, player appearances, photo ops and much more. Other activations include a hospitality area and Heineken Silver Beer Garden where fans can purchase four dollar Heineken products, Nashville SC player autograph tent, a stage photo opportunity, Fanatics servicing and order pickup, and Tempo the Coyote’s Band Kids Club registration, among others.
This article also appears in MusicRow‘s sister publication, The Sports Credential.
Luke Combs Returns To No. 1 On MusicRow Chart For Third Time With ‘Going, Going, Gone’
/by LB CantrellFor the third time, Luke Combs has brought “Going, Going, Gone” to the top of the MusicRow CountryBreakout Radio Chart. The tune first peaked on Jan. 20, then again on Feb. 3 and now once more this week.
Combs co-wrote “Going, Going, Gone” with Ray Fulcher and James McNair. It appears on his 2022 Growin’ Up album, which debuted at No. 1 on Billboard’s Top Country Albums chart last summer.
The country hitmaker will add to the Growin’ Up project when he releases a new, 18-track album on March 24 called Gettin’ Old, which will serve as a companion to Combs’ 2022 outing.
Click here to view the latest edition of The MusicRow Weekly containing the MusicRow CountryBreakout Radio Chart.
Nashville SC Teams Up With Johnny Cash Estate For ‘Man In Black’ Alternate Jersey
/by Steven BoeroJohn Carter Cash and reigning MLS MVP Hany Mukhtar. Photo: Courtesy of Nashville SC
Nashville Soccer Club has unveiled their brand-new Man in Black Kit, honoring one of the most influential songwriters of all time, Johnny Cash.
Created in collaboration with the estate of Johnny Cash, Sandbox Succession and Wasserman Music, the Man in Black Kit was inspired by The Backline Supporters Collective, the club’s fans. On Feb. 29, 2020, Nashville SC inaugurated its journey in Major League Soccer in front of 59,069 fans, a state record for a soccer match. Prior to kickoff, The Backline unveiled their first ever MLS TIFO, featuring the Man in Black alongside the Nashville SC logo. Inspired by that moment, Nashville SC and Cash’s estate began collaborating to tell the story of the life and legacy of Cash.
Nashville SC’s new ‘Man In Black’ kit. Photo: Courtesy of Nashville SC
“From the first day we started Nashville Soccer Club, we talked a lot about being ‘uniquely Nashville,’” says Nashville SC CEO Ian Ayre. “This city is steeped in music history and icons of that industry. None more so than the Man in Black himself, Johnny Cash.”
From our opening match on Feb. 29th, 2020 when our supporters, The Backline, unveiled a Tifo with that famous Johnny Cash image, there has clearly been a strong connection between both The Cash Family and the NSC family. I don’t think there can be a greater tribute to Johnny’s place in music history or Nashville than to have a team full of Men in Black take the field on behalf of Nashville SC.”
The all-black ensemble is embellished by dark graphite and iron metallic accents including a jocktag of Cash’s iconic photo at Folsom Prison, Cash’s autograph on the back of the neck, the Nashville SC crest, and an iron metallic Renasant Bank logo as well as an Adidas logo. The left sleeve celebrates the Apple and MLS partnership by featuring the Apple TV and MLS logos, and the right sleeve features the Hyundai logo.
Photo: Courtesy of Nashville SC
Nashville SC will don the Man in Black Kit for the very first time on Saturday, Feb. 25 as it hosts New York City FC as the first match of the MLS Is Back weekend. Scheduled to kick off at 3:30 p.m. CT, the match will honor the collaboration with a special ‘Man in Black’ match.
“Nashville meant so much to my father, both as a historical music community and a welcoming home,” says John Carter Cash son of Cash and country legend June Carter. “Connecting the Cash legacy to Nashville Soccer Club and Major League Soccer, and the joy it’s bringing to Nashville residents, would have made him proud. I’m delighted to see the Man in Black celebrated alongside the Boys in Gold.”
To celebrate the launch of the Nashville SC Man in Black Kit, now featured on the official Nashville SC Apple Music playlist, fans can enjoy an exclusive pair of Johnny Cash singles: “God’s Gonna Cut You Down,” a rendition performed by breakout country artist Bailey Zimmerman and a take on the classic “Man in Black” by Mexican singer-songwriter and guitarist Carín León.
Photo: Courtesy of Nashville SC
Following its debut, the Man in Black Kit will be featured throughout the 2023 and 2024 MLS seasons, and will be available for purchase on the club’s website. In addition to the kit, the partnership will include special collaborations, which will be offered exclusively through Fanatics, the clubs official retail partner, throughout both seasons.
Tomorrow, Saturday, Feb. 18, Nashville fans have the opportunity to see and purchase the Man in Black Kit during a public event at the Walk of Fame Park (across from the Country Music Hall of Fame). The festival-like celebration will kick off at 11:30 a.m. CT with a live performance fromLeón as well as two other guests, a DJ, player appearances, photo ops and much more. Other activations include a hospitality area and Heineken Silver Beer Garden where fans can purchase four dollar Heineken products, Nashville SC player autograph tent, a stage photo opportunity, Fanatics servicing and order pickup, and Tempo the Coyote’s Band Kids Club registration, among others.
This article also appears in MusicRow‘s sister publication, The Sports Credential.
Erin Dunleavy Joins ONErpm As Head Of Branding
/by Lorie HollabaughErin Dunleavy
Erin Dunleavy has been named Head Of Branding at ONErpm.
With the addition of Dunleavy, ONErpm is now offering brand partnerships to its artists for the first time. Dunleavy will operate out of the New York City office, reporting to head of U.S marketing, Jenna LoMonaco.
Dunleavy began her career interning at Universal Music Group before moving to the Brand Partnerships department at Republic Records, where she worked with artists Ariana Grande, Jessie J and DNCE. In 2016, Dunleavy joined the Island Records team in a dual role, overseeing both Branding and Advertising. She secured brand opportunities and played a key role in marketing and advertising campaigns for Shawn Mendes, Demi Lovato, Bon Jovi, The Killers, Jessie Reyez, and more.
“We are thrilled to have Erin’s expertise in the branding space,” says LoMonaco. “Her knowledge and passion for finding creative and out-of-the-box ways for artists and brands to partner is unmatched. ONErpm is dedicated to continuously finding opportunities for our artists to grow their audience in new ways, and this is just another way we plan to do so.”
“I am so excited to join the ONErpm team,” adds Dunleavy. “Their dedication to transparency and artist freedom is the future of the music industry. I can’t wait to work with our artists to elevate their profiles and bring their music to new audiences.”
Little Big Town, Caitlyn Smith & The Cadillac Three Join ‘Rock The Ryman’ Lineup
/by Caela GriffinThe Rock & Roll Hall of Fame and the historic Ryman Auditorium are gearing up for the inaugural “Rock The Ryman” concert happening March 1. The two recently announced that performers Little Big Town, Caitlyn Smith, and The Cadillac Three have joined the lineup that already includes The War and Treaty, Gavin DeGraw, Maddie & Tae, and Charlie Worsham. Worsham will also host the evening.
Little Big Town are on an arena tour bringing their tight harmonies to audiences across the country. The hitmakers are excited to pay homage to their icons and inspirations on stage at the Ryman.
“The Rock & Roll Hall of Fame and the Ryman hold so much music and so much history, it’s exciting to be part of bringing these places together for one special night. So many of the Rock Hall members are the soundtrack of everyone’s life,” shares LBT’s Karen Fairchild.
Smith is a genre-defying artist in her own rite, having written for Miley Cyrus, Aviici, Dolly Parton and Kenny Rogers, as well as the No. 1 “Like I’m Gonna Lose You” for Meghan Trainor and John Legend
“Being part of such a special evening, honoring so many of the Rock Hall members’ influences on all of us is just such an incredible honor,” says Smith. “And to do it at the historic Ryman Auditorium adds a whole other level of highlighting what makes Nashville’s music community so special.”
The Cadillac Three has always produced rock-driven country hits with Jaren Johnston, Kelby Ray, and Neil Mason forming the powerful trio.
Together, they will all take the stage to celebrate the intersection of rock & roll and country music. For this one-night concert experience, each artist will perform songs Rock & Roll Hall of Fame Inductees who have performed at the Ryman to honor their legacies.
“More than 100 Rock & Roll Hall of Fame Inductees have performed on the Ryman’s hallowed stage throughout its 130-year history,” says Greg Harris, President & CEO of the Rock & Roll Hall of Fame and Museum. “We are thrilled to continue our collaboration with the Ryman by bringing together artists and fans for one incredible night to experience the power of rock & roll through some of Nashville’s great talent.”
The Ryman joined 11 other rock & roll institutions across the country as an official Rock & Roll Hall of Fame Landmark in May of 2022. In November, the legendary auditorium opened an interactive exhibit, Rock Hall at the Ryman, to celebrate the venue’s influence on rock & roll history.
Tickets for “Rock The Ryman” are on sale now at ryman.com and the proceeds will go to the further preservation and celebration of the rich history of rock & roll.
Application Deadline Approaching For MusicRow’s 2023 InCharge Print Directory
/by LB CantrellNew applications for MusicRow‘s annual InCharge print issue are due Friday, Feb. 17.
Now in its 36th year, InCharge is MusicRow’s published directory of Nashville’s music industry decision makers and is slated for an April release.
Applications are now closed for InCharge 2023. All applications will be reviewed by a selection committee to determine the candidates chosen for this year’s InCharge print issue.
Note: Executives listed last year will be receiving an email from MusicRow to invite them to apply for this year’s consideration.
For advertising opportunities, please contact Sherod Robertson at srobertson@musicrow.com.
For questions regarding the directory, please contact LB Cantrell at lbcantrell@musicrow.com.
Country Music Hall Of Fame & Museum Promotes Seven, Including VP & Senior Staff
/by Lorie HollabaughBen Hall, Vice President Of Development at The Country Music Hall of Fame and Museum
The Country Music Hall of Fame and Museum has promoted seven staffers to leadership positions within the museum’s creative, development, education, museum services and facilities, operations and sustainability teams.
Ben Hall has been promoted to Vice President, Development, and joining the museum’s senior staff team are Paul Kingsbury as Senior Director of Editorial and Interpretation, Luke Wiget as Senior Director of Creative, and Leigh Anne Wise as Senior Director of Facilities, Operations and Sustainability.
A 14-year museum veteran, Hall most recently served as Senior Director of Development. He oversees diverse fundraising initiatives consisting of the museum’s annual fund, major gifts program, planned giving, corporate philanthropy and sponsorships, government contributions, membership and special campaigns. He also manages Country Music Hall of Fame member relations. Hall received a bachelor’s degree from Belmont University and holds a Juris Doctor degree from Nashville School of Law.
In his new role, Kingsbury will manage editorial staff and the development of written content for the museum’s website, exhibits, public programs, publications, educational materials and online offerings. He has written extensively about country music, writing or co-authoring Woodstock: Three Days That Rocked the World, The Grand Ole Opry History of Country Music and Hatch Show Print: The History of a Great American Poster Shop. He also served as the Editor-In-Chief for the museum’s Encyclopedia of Country Music, and Co-Editor for the museum’s pictorial history Will the Circle Be Unbroken: Country Music in America. Before his promotion, Kingsbury served as Managing Editor for the museum. He holds a bachelor’s degree in English from Vanderbilt University.
In Wiget’s new role, he will guide the museum’s creative and project management teams responsible for producing exhibits, books, videos, education materials, marketing collateral and social media content. He joined the museum in 2016 and, prior to his promotion, served as Director of Creative Content. Wiget holds a bachelor’s degree in English from San Jose State University and a Master of Fine Arts in creative writing from The New School.
In her new role, Wise will oversee facilities maintenance, building projects, building operations including security, housekeeping and event set up, as well as sustainability initiatives. A 38-year museum veteran, Wise first joined the museum as a tour guide, moving to accounting and then operations. Her most recent position was Executive Director of Operations and Sustainability. A native of Middle Tennessee, Wise attended Middle Tennessee State University and Aquinas College.
In other changes at the museum, Sam Farahmand has also been promoted to Associate Director of Creative Content, Sydney Gilbert has been named Director of Creative Project Management, and Aaron Helvig has been named Associate Director of Music Programs.
50 Egg Music Signs Logan Crosby
/by LB CantrellPictured (L-R, top row): Joey Harris, Molly Reinold; (L-R, bottom row): Jonathan Singleton, Logan Crosby, Tali Canterbury
50 Egg Music has signed singer-songwriter and television personality Logan Crosby to an exclusive music publishing agreement.
Crosby first gained attention with a string of successful videos on TikTok and other social media platforms. His charisma earned him a spot on the hit ABC television series Claim To Fame in July of 2022, where he came in second place.
Later this spring, Crosby will join Megan Moroney on her “Pistol Made of Roses Tour.” He is currently in the studio with Jonathan Singleton and Ben Simonetti working on new music to be released starting next month.
“I knew Logan was a star the moment I met him. His vocal prowess and songwriting skills combined with his undeniable charisma and hilarious personality are the makings of a superstar. We are really excited to have him as part of our team,” says 50 Egg’s Tali Canterbury.
“Truly, I couldn’t be more excited to join the team at 50 Egg Music. The first time I met with the team, Tali told me, ‘We want to sign people that do good, write good, and sing good.’ I immediately knew 50 Egg was home. God has been so good to me to allow these people to come into my life at the perfect time. We’ve been working together for a minute, but I’m happy to make it official,” adds Crosby.
At 50 Egg, Crosby joins Simonetti, Ashland Craft, Erik Dylan, Jacob Lutz, Reid Isbell, Rob Pennington, Shane Minor, Rob Snyder, Tyler Braden, Gray Robinson, and Wyatt McCubbin on the roster. The company has earned 15 No. 1 songs since its creation in 2019 by Canterbury, Singleton and Luke Combs.
Willie Jones & RVSHVD Team For Southeastern ‘Sticks & Swamps Tour’
/by Lorie HollabaughWillie Jones and RVSHVD are teaming up for a co-headlining “Sticks And Swamps Tour,” kicking off March 30 in Macon, Georgia. Renee Blair will open on all dates.
The six-date tour will run throughout the southeast, wrapping in Nashville at the Exit/In on April 21. Tickets are on sale Friday (Feb. 17).
Jones most recently released “Them Girls Do,” and is currently writing and recording the follow up to his debut album Right Now, which featured his single “American Dream.” Named one of the 12 Black Artists Shaping Country Music’s Future by USA Today, the rising artist serves as an ambassador for Ford Motor Company and has performed at festivals Stagecoach, CMA Fest, Lollapalooza, and more.
RVSHVD (pronounced Ra-Shad) started making music ten years ago. While listening to rap beats as a young teen, the self-taught R&B singer realized a new talent for songwriting and jumped genres after hearing “Sweet Thing” by Keith Urban. He signed with Penthouse South/Sumerian Records, and has built a following of 1.3 million fans on TikTok and is approaching a million monthly listeners on Spotify. Currently, he has over 100 million streams across all platforms which includes his most recent release “Hit Different.”
Sticks And Swamps Tour:
3/30/23 – Macon, GA – Hargray Capitol Theatre
3/31/23 – Birmingham, AL – Zydeco
4/1/23 – Tifton, GA – Terminal South
4/6/23 – Atlanta, GA – Vinyl at Center Stage
4/7/23 – Rome, GA – Peaches
4/21/23 – Nashville, TN – Exit/In
Beville Dunkerley To Exit Position At SiriusXM/Pandora
/by LB CantrellHead of Country Music Talent & Industry Relations at SiriusXM/Pandora, Beville Dunkerley, will exit her position on March 10.
Dunkerley will be returning to her roots in journalism and spending more time with her family.
“I’m looking forward to getting back to my journalism roots. While I adore and will miss my SiriusXM Nashville colleagues—some of the most talented people in the business—I have missed writing and media training and look forward to getting back to it. More importantly, I am incredibly excited to be able to spend more time with my kids!”
Dunkerley began her career as a host on WSM Radio, followed by time in New York City at AOL Music working as a writer, editor, artist relations coordinator, video segment producer, AOL Radio programmer and AOL Video host. She went on to serve as founder and editor of Rolling Stone Country and joined SiriusXM/Pandora in 2016.
At SiriusXM/Pandora, Dunkerley has been responsible for helping artists get their music to the masses, giving them keys to Pandora’s free marketing tools and pairing them with brands for big events and special projects, while also helping with talent booking for Pandora’s parent company, SiriusXM.
Reach Dunkerley at bevilledarden@gmail.com.
Jo Dee Messina Launches ‘Heads Carolina, Tails California’ Tour
/by Lorie HollabaughJo Dee Messina is hitting the road tomorrow (Feb. 17) on her new “Heads Carolina, Tails California Tour.”
The nationwide tour kicks off in Greensboro, North Carolina and will visit 45+ markets through November with stops in Green Bay, Raleigh, Chicago, Atlantic City, Charlotte, and more. The cross-country trek is an ode to Messina’s debut 1996 platinum smash, “Heads Carolina, Tails California,” and in tribute to the nostalgic theme, she is using retro artwork from her original photo shoot for tour ads and limited-edition merchandise.
“It seems crazy that we’ve never toured under the ‘Heads Carolina, Tails California’ banner before. We are so excited to bring people songs that they know, stories we will share and, yes, new music!” shares Messina.
Messina also recently announced that her new album, Heads Carolina, Tails California: The Best of Jo Dee Messina, will be released March 10 on Curb Records. The album features 11 of her timeless hits, including “Bye, Bye,” “I’m Alright,” “Lesson In Leavin,’” ”Heads Carolina, Tails California,” and more, and marks Messina’s first-ever vinyl release.
“Heads Carolina, Tails California Tour” Dates:
Feb. 17 – Greensboro, N.C.
Feb. 18 – North Myrtle Beach, S.C.
Feb. 23 – Grand Rapids, Mich.
Feb. 24 – Green Bay, Wis.
March 25 – Pigeon Forge, Tenn.
April 14 – Fort Worth, Texas
April 15 – Georgetown, Texas
April 28 – Wichita, Kan.
April 29 – Fort Smith, Ark.
May 13 – Kansas City, Kan.
May 19 – Doswell, Va.
May 20 – Roanoke, Va.
June 9 – Clinton, Iowa
June 10 – Decatur, Ill.
June 16 – Ashland, Neb.
June 17 – Winsted, Minn.
June 23 – Raleigh – N.C.
June 24 – Virginia Beach, Va.
June 29 – Shipshewana, Ind.
June 30 – Central City, Iowa
July 13 – West Salem, Wis.
July 14 – Chicago, Ill.
July 15 – Pierz, Minn.
July 21 – LaGrange, Ga.
July 22 – Cullman, Ala.
July 28 – Kearney, Neb.
July 29 – Mendon, Ill.
Aug. 3 – Wausau, Wis.
Aug. 4 – Detroit Lakes, Minn.
Aug. 11 – Atlantic City, N.J.
Aug. 12 – West Chester, Ohio
Aug. 19 – Calgary, Alberta
Sept. 7 – Carterville, Ill.
Sept. 9 – Savannah, Tenn.
Sept. 14 – Spencer, Iowa
Sept. 22 – Frederick, Md.
Sept. 23 – Mount Vernon, Ky.
Oct. 7 – Hiawassee, Ga.
Oct. 19 – Greenville, S.C.
Oct. 20 – Kissimmee, Fla.
Oct. 21 – Charlotte, N.C.
Nov. 3 – Lubbock, Texas
Nov. 4 – Waco, Texas
Nov. 10 – Phoenix, Ariz.
Nov. 11 – Indio, Calif.