>>Lady Antebellum’s “Need You Now” is now the most downloaded country song of all time, beating out Taylor Swift’s “Love Story” by a little over 9,000 downloads. According to Nielsen SoundScan, the Lady track which has been battling with Swift for the title just edged out the Big Machine artist this week. In reality the […]
Blake Shelton hosted the first ever NRA Country/ACM Celebrity Shoot on April 2 at Nellis Air Force Base as part of the Las Vegas Academy of Country Music Awards week celebration. The event consisted of a 13-station, 50-target competition for 19 teams of five shooters—each with a celebrity captain. Prizes were awarded to the […]
The 3-hour 46th Academy of Country Music Awards was perhaps the best show this format has produced—ever. Country superstars and rising newcomers were everywhere, blended with a liberal dose of off islander presenters to help drive ratings and exposure.
Cricket’s new Muve Music service debuted in Nashville, Memphis, Knoxville and Chattanooga on March 10, 2011. Paired with a Samsung Suede mobile device, Cricket offers consumers a $55 per month all-in plan. Unique is the addition of unlimited music. The plan includes unlimited nationwide calling, text, picture and video messaging plus unlimited global text messaging, […]
While content remains the coin of the realm for artists and the companies that promote them, one cannot ignore the proliferation of new channels to expose and distribute. It’s also impossible to ignore how connected society has become. Today’s label marketers and radio programmers must scan across a wide canyon of video, radio, music sales, sponsorships, social networking, mobile, and more to assess strategies for success. The dynamics between radio, sales, artists and social networking are being forged together like an edge on fine steel.
Meanwhile country sales are down almost 50% this decade. Retail space is fast disappearing despite the fact that during 2010 country fans still purchased about 85% of albums in physical format. Will CDs become a value add offered with other merchandise? Is there a viable plan for labels that offers a chance for survival? Are our revenue streams drying up?
While content remains the coin of the realm for artists and the companies that promote them, one cannot ignore the proliferation of new channels to expose and distribute. It’s also impossible to ignore how connected society has become. Today’s label and radio programmers must scan across a wide canyon of video, radio, music sales, sponsorships, social networking, mobile, and more to assess strategies for success. The dynamics between radio, sales, artists and social networking are being forged together like an edge on fine steel.
“If it was as easy as it looks, everyone would do it.” These words may best describe some of the early pain being felt by the New York Times as it struggles to adjust the rules, technology and concept of its, about-to-begin March 28, paywall. And although the music industry is just an onlooker in […]
Rootmetrics, a Seattle-based company that compiles data about mobile networks has released a study showing that Verizon’s LTE 4G network delivered faster upload and download speeds in a test conducted inside the Seattle area market. Verizon’s LTE network also had better access. Other 4G networks sampled in the test included T-Mobile, Sprint and AT&T. [Download […]
On Friday, March 18, the Country Music Association Strategic Partnerships and Strategic Marketing departments presented Vice President Sheri Warnke with “Swarnke’s ‘Modern (work) Family’” plaque in honor of her birthday. POSTER: Featured are CMA staffers as “Modern Family” cast members (back, l-r: Chris Epperly as Cameron, Marty Filogamo as Lilly, Ben Bennett as Jay, Sheri […]
Little Champion Music LLC and principals John and Martina McBride have signed Jennifer Kennard to Songs Of Blackbird (BMI). Senior Creative Director, Glenn Middleworth, says “We’re looking forward to a long term relationship with Jennifer and expect great songs to come from her skill set of creativity, energy, enthusiasm and networking. Jennifer comes to Songs Of […]