YouTube Streaming Data Returns To Billboard Charts In 2027
YouTube Streaming Data will return to the Billboard charts, beginning Jan. 16, as reported by Billboard.
Every album consumption unit on the Billboard 200 will equal 1,500 ad-supported or 1,000 paid-subscription on-demand official audio and video streams generated by songs from an album. Each album consumption unit equals one album sale or 10 individual tracks sold from an album. YouTube’s decision comes after Billboard’s Monday announcement that it will narrow the ratio between paid/subscription streams and ad-supported streams to 1:1.5 after previously having been at a 1:2.5 ratio.
Youtube was previously included in the data since 2013, but withdrew its streaming data from all of Billboard’s charts earlier this year.
Lauryn Sink is a staff writer at MusicRow Magazine. Hailing from Lexington, North Carolina, Lauryn is a 2025 graduate of the Hussman School of Journalism and Media at The University of North Carolina at Chapel Hill.
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