Dolly Parton Invites You To Pour A ‘Cup of Ambition’ With New Signature Coffee Brand
Dolly Parton. Photo: Courtesy of Dolly Parton
Dolly Parton has partnered with Community Coffee to launch a new signature coffee brand, Cup of Ambition, inspired by her beloved anthem “9 to 5.”
Available in Light, Medium, and Dark roasts, Dolly worked with the Saurage family, Community Coffee’s founding family now in its sixth generation, to curate the initial offerings. Dolly’s Cup of Ambition will make its public debut at Dolly’s Tennessean Travel Stop, which opens June 24 off Exit 22 on I-65 south of Nashville. Guests can be among the first to taste the new blends at the coffee shop and throughout the stop. Later this year, Cup of Ambition will also be available nationwide in ground and K-Cup offerings, in partnership with Community Coffee.
“I’ve spent a lifetime workin’ 9 to 5, 5 to 9, and every hour in between! It takes a lot of energy to pursue your passion and navigate each day,” says Dolly. “That’s why I wanted to make a coffee that works just as hard. You know, I begin each morning with a head full of dreams, a notepad full of ideas, and a cup or two of coffee. Whether you’re chasing dreams, tackling that to-do list, or just enjoying a quiet morning at home, I hope it brings a smile with every sip.”
“Dolly embodies the same values Community Coffee was built on: hard work, warmth, and genuine connection. This partnership felt right from the very first conversation, and Cup of Ambition is something our family is truly proud and honored to put our name behind,” adds Donna Saurage, third generation owner of Community Coffee.
To support the launch and national expansion of the brand, Chip Johnson has been appointed as Sales Director for Dolly’s Cup of Ambition. A seasoned sales executive with more than 30 years of experience across grocery, mass market, and alternate retail channels, Johnson has worked with brands including The Campbell’s Company, Ty Inc., Keurig, among many others. He’ll lead efforts to launch Dolly’s Cup of Ambition into retail travel stops, grocery and mass market stores, and coffee shops nationwide.
